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The most visible website builders in Germany, October 2026

October 2026 · 15 questions asked from Germany in German and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Leader

Wix

70%of answers name it

Most cited source

wix.com

28citations

From Google AI Mode, Google AI Overviews and ChatGPT

Where engines disagree most

Shopify

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
1 Wix IL New entry 80 , range 58–85
80
  • : score 80 · #1
 70% 39% First reading
2 Webador NL New entry 61 , range 0–75
61
  • : score 61 · #2
 4% 3% First reading
3 Squarespace US New entry 60 , range 35–76
60
  • : score 60 · #3
 50% 24% First reading
4 Jimdo DE New entry 60 , range 32–71
60
  • : score 60 · #4
 42% 19% First reading
5 IONOS DE New entry 51 , range 22–59
51
  • : score 51 · #5
 26% 13% First reading
6 Shopify CA New entry 44 , range 24–63
44
  • : score 44 · #6
 27% 17% First reading
7 Hostinger LT New entry 35 , range 13–54
35
  • : score 35 · #7
 17% 10% First reading
8 Webflow US New entry 31 , range 20–57
31
  • : score 31 · #8
 23% 9% First reading
9 Google Sites US New entry 28 , range 0–71
28
  • : score 28 · #9
 3% 0% None First reading
10 Elementor IL New entry 24 , range 6–49
24
  • : score 24 · #10
 14% 2% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11Withheld. Run a full Snapshot to see it.
12 elementor.com Brand site 6.7% 1 of 4 5 Not read
13Withheld. Run a full Snapshot to see it.
14 rtl.de Media 8.3% 1 of 4 3 7
15Withheld. Run a full Snapshot to see it.
16Withheld. Run a full Snapshot to see it.
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19 webflow.com Brand site 5.0% 1 of 4 3 1
20Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
Was ist der beste Website-Baukasten für kleine Unternehmen? German IONOS, Jimdo, Squarespace and Wix, tied
Website-Erstellung für kleine Unternehmen German Shopify, Squarespace and Wix, tied
Wie kann ein kleines Unternehmen eine Website für seine Kunden erstellen? German No brand recommended
Wie erstelle ich eine Website für meine Dienstleistungen als Freelancer? German Framer, IONOS, Squarespace and Wix, tied
Website von Grund auf erstellen oder Website-Baukasten für kleine Unternehmen? German IONOS and Wix, tied
Was ist der beste Website-Baukasten als Alternative zu einer individuell erstellten Website für Freelancer? German Jimdo, Squarespace and Wix, tied
Welche Alternativen gibt es dazu, eine Website für ein kleines Unternehmen von Grund auf zu erstellen? German Jimdo and Wix, tied
Welche Alternativen gibt es dazu, einen Entwickler mit der Website für Freelancer zu beauftragen? German Carrd, Framer, Notion-Sites, Super.so and Wix, tied
Ich bin Freelancer und brauche eine Website, ohne programmieren zu müssen. German Jimdo
Ich führe ein Unternehmen mit zwei Mitarbeitern und brauche eine Website, die sich leicht aktualisieren lässt. German Jimdo and Wix, tied

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured