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The most visible website builders in Spain, October 2026

October 2026 · 15 questions asked from Spain in Spanish and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Leader

Wix

67%of answers name it

Most cited source

youtube.com

50citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Hostinger

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
1 Wix IL New entry 80 , range 49–88
80
  • : score 80 · #1
 67% 42% First reading
2 Squarespace US New entry 70 , range 43–83
70
  • : score 70 · #2
 55% 36% First reading
3 Weebly US New entry 63 , range 0–80
63
  • : score 63 · #3
 4% 3% First reading
4 Shopify CA New entry 54 , range 33–76
54
  • : score 54 · #4
 41% 29% First reading
5 WordPress.com US New entry 49 , range 19–59
49
  • : score 49 · #5
 21% 14% None First reading
6 Hostinger LT New entry 37 , range 27–70
37
  • : score 37 · #6
 33% 20% First reading
7 Strikingly CN New entry 36 , range 0–77
36
  • : score 36 · #7
 3% 2% None First reading
8 SITE123 IL New entry 33 , range 0–76
33
  • : score 33 · #8
 5% 1% None First reading
9 Jimdo DE New entry 25 , range 1–49
25
  • : score 25 · #9
 9% 3% First reading
10 IONOS DE New entry 24 , range 0–75
24
  • : score 24 · #10
 1% 1% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 30.0% 2 of 4 40 Not read
2Withheld. Run a full Snapshot to see it.
3Withheld. Run a full Snapshot to see it.
4Withheld. Run a full Snapshot to see it.
5 reddit.com Community 16.7% 3 of 4 11 17
6 google.com Brand site 10.0% 2 of 4 9 Not read
7 aepd.es Regulator 5.0% 1 of 4 8 0
8Withheld. Run a full Snapshot to see it.
9Withheld. Run a full Snapshot to see it.
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
¿Cuál es el mejor creador de páginas web para pequeñas empresas? Spanish Shopify and Squarespace, tied
¿Cómo crear una página web para una pequeña empresa? Spanish Shopify
¿Cómo puede una pequeña empresa crear una página web para sus clientes? Spanish Shopify
¿Cómo puedo crear una página web para ofrecer mis servicios como autónomo? Spanish Carrd and Wix, tied
¿Es mejor crear una página web desde cero o usar un creador de páginas web para una pequeña empresa? Spanish No brand recommended
¿Cuál es el mejor creador de páginas web como alternativa a una web hecha a medida para autónomos? Spanish Hostinger
¿Qué alternativas hay a crear una página web desde cero para una pequeña empresa? Spanish Shopify
¿Qué alternativas hay a contratar a un desarrollador para crear la página web de un autónomo? Spanish Shopify
Soy autónomo y necesito una página web sin tener que programar. Spanish Canva, Hostinger, Squarespace, Wix and WordPress.com, tied
Tengo una empresa con dos empleados y necesito una página web fácil de actualizar. Spanish Squarespace and Wix, tied

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured