The most visible website builders in Germany, October 2026

October 2026 · 15 questions asked from Germany in German and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Leader

Wix

70%of answers name it

Most cited source

youtube.com

25citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Shopify

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
11 GoDaddy US New entry 15 , range 2–47
15
  • : score 15 · #11
8% 3% First reading
12 WordPress.com US New entry 13 , range 3–48
13
  • : score 13 · #12
8% 4% First reading
13 Carrd New entry 9 , range 2–47
9
  • : score 9 · #13
5% 5% None First reading
14 Webnode CZ New entry 9 , range 1–43
9
  • : score 9 · #14
6% 1% First reading
– 10Web US Unranked Too few answers
–
  • : Unranked
0% 0% None First reading
– 123 Reg Unranked Too few answers
–
  • : Unranked
0% 0% None First reading
– Adobe Experience Manager US Unranked Too few answers
–
  • : Unranked
0% 0% None First reading
– Adobe Portfolio US Unranked Too few answers
–
  • : Unranked
0% 0% None First reading
– Altervista Unranked Too few answers
–
  • : Unranked
0% 0% None First reading
– Aruba Unranked Too few answers
–
  • : Unranked
0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 20.0% 2 of 4 21 Not read
2 fuer-gruender.de Media 11.7% 3 of 4 3 23
3 reddit.com Community 11.7% 3 of 4 8 Not read
4 techradar.com Media 8.3% 3 of 4 3 8
5 experte.com Review site 8.3% 3 of 4 1 15
6 rtl.de Media 8.3% 1 of 4 3 7
7 tooltester.com Media 8.3% 2 of 4 4 11
8 experte.de Directory 6.7% 2 of 4 3 16
9 ihk-muenchen.de Regulator 1.7% 1 of 4 3 Not read
10 amazon.de Vendor site 1.7% 1 of 4 3 Not read

The questions, and who wins each

QuestionLanguageWins it
best website builder for small businesses English Hostinger, Shopify and Wix, tied
build a professional website for a small business English Shopify, Squarespace and Wix, tied
best website builder for freelancers English Squarespace, Webflow and Wix, tied
how can a small business get a website customers can use English Shopify, Squarespace and Wix, tied
how to sell products online without hiring a developer English Shopify

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured