Tech Visibility Index: Europe

The tech brands AI engines and Google rank highest across 39 categories, measured monthly in Germany, France, the UK, Spain, Italy, the Netherlands and Romania.

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Place Brand 1First places 2Second places 3Third places Best placements
631 Worldpay United Kingdom – – –
632 Yoast Netherlands – – –
633 HoorayHR – – –
634 Stiply Netherlands – – –
635 Bizneo HR – – –
636 CCV Shop Netherlands – – –
637 TotalPR Romania – – –
638 Atlas United States – – –
639 Mullvad Sweden – – –
640 Planable Romania – – –

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured