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The most visible website builders in Netherlands, October 2026

October 2026 · 15 questions asked from Netherlands in Dutch and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Leader

Wix

67%of answers name it

Most cited source

wix.com

24citations

From Google AI Overviews and ChatGPT

Where engines disagree most

Elementor

1/4engines put it in their top three

Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
11 JouwWeb New entry 41 , range 23–61
41
  • : score 41 · #11
 26% 16% First reading
12 Framer NL New entry 39 , range 6–53
39
  • : score 39 · #12
 13% 10% First reading
13 HubSpot CMS Hub US New entry 37 , range 0–72
37
  • : score 37 · #13
 2% 1% None First reading
14 SITE123 IL New entry 36 , range 0–72
36
  • : score 36 · #14
 4% 2% None First reading
15 IONOS DE New entry 35 , range 0–72
35
  • : score 35 · #15
 2% 1% None First reading
16 Web.com New entry 32 , range 0–71
32
  • : score 32 · #16
 2% 1% None First reading
17 GoDaddy US New entry 30 , range 4–47
30
  • : score 30 · #17
 10% 4% First reading
18 HubSpot Content Hub US New entry 30 , range 0–71
30
  • : score 30 · #18
 1% 1% None First reading
19 Carrd New entry 28 , range 4–50
28
  • : score 28 · #19
 10% 7% First reading
20 Duda US New entry 27 , range 0–71
27
  • : score 27 · #20
 1% 1% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 jouwweb.nl Brand site 10.0% 3 of 4 2 1
12 wtdigital.nl Consultancy 8.3% 1 of 4 2 6
13Withheld. Run a full Snapshot to see it.
14Withheld. Run a full Snapshot to see it.
15Withheld. Run a full Snapshot to see it.
16 webflow.com Brand site 5.0% 1 of 4 3 1
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19Withheld. Run a full Snapshot to see it.
20 google.com Brand site 5.0% 1 of 4 4 Not read

The questions, and who wins each

QuestionLanguageWins it
best website builder for small businesses English Shopify, Squarespace and Wix, tied
build a professional website for a small business English Hostinger, Squarespace and Wix, tied
best website builder for freelancers English Squarespace and Wix, tied
how can a small business get a website customers can use English Shopify
how to sell products online without hiring a developer English Shopify and Wix, tied

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured