AI visibility in the United Kingdom

Explore brands in industry panels measured from the United Kingdom.

Most cited source

allaboutcookies.org

11citations

From Google AI Mode, Gemini and Google AI Overviews

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
Asana US #1 in project management tools in United Kingdom 71 , range 43–78 No history yet 56% 24% None First reading
AWS US #1 in cloud hosting platforms in United Kingdom 64 , range 33–73 No history yet 54% 14% None First reading
Bitwarden US #1 in password managers in United Kingdom 79 , range 72–86 No history yet 67% 45% First reading
DocuSign US #1 in e-signature tools in United Kingdom 72 , range 41–79 No history yet 61% 23% None First reading
Employment Hero AU #1 in HR and payroll tools in United Kingdom 29 , range 17–56 No history yet 16% 12% None First reading
HubSpot US #1 in marketing automation tools in United Kingdom#2 in CRM tools in United Kingdom 72 , range 40–80 No history yet 55% 32% None First reading
HubSpot Sales Hub US #1 in sales engagement tools in United Kingdom 68 , range 36–76 No history yet 49% 25% None First reading
Microsoft Defender US #1 in endpoint security tools in United Kingdom#4 in antivirus apps in United Kingdom 56 , range 39–66 No history yet 35% 21% None First reading
NetSuite US #1 in ERP tools in United KingdomUnranked in accounting tools in United Kingdom 37 , range 12–51 No history yet 15% 10% None First reading
NordVPN LT #1 in VPNs in United Kingdom 52 , range 28–60 No history yet 26% 16% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 allaboutcookies.org Reference 1.0% 3 of 4 7 14
2 eff.org Reference 0.2% 1 of 4 3 Not read
3Withheld. Run a full Snapshot to see it.
4Withheld. Run a full Snapshot to see it.
5Withheld. Run a full Snapshot to see it.
6Withheld. Run a full Snapshot to see it.
7 staysafeonline.org Reference 0.2% 2 of 4 2 Not read
8 barbri.com Reference 0.1% 1 of 4 1 Not read
9 bobsbusiness.co.uk Reference 0.1% 1 of 4 1 Not read
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
Best website builder for small businesses English Shopify, Squarespace and Wix, tied
Website creation for small businesses English Shopify, Squarespace and Wix, tied
How can a small business build a website for its customers? English Shopify
How do I create a website for my freelance services? English Squarespace and Wix, tied
Website built from scratch vs. website builder for small businesses English No brand recommended
Best website builder as an alternative to a custom-built site for freelancers English Squarespace, Webflow and Wix, tied
Alternatives to building a website from scratch for small businesses English Shopify
Alternatives to hiring a developer to build a freelancer's website English Carrd, Squarespace and Wix, tied
I'm a freelancer and need a website without having to code English Carrd, Squarespace and Wix, tied
I run a business with two employees and need a website that's easy to update English Shopify

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured