Most cited source
339citations
From Google AI Mode and Google AI Overviews
AI visibility in the United Kingdom
Explore brands in industry panels measured from the United Kingdom.
Where engines disagree most
Not compared
A list across industries has no engine top three.
Brands
| Brand | Place in its industry | Heralded Score | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|
| | Unranked in European neobanks in United Kingdom | Too few answers | No history yet | 1% | 0% | None | First reading | |
| | Unranked in HR and payroll tools in United KingdomUnranked in ERP tools in United KingdomUnranked in accounting tools in United Kingdom | Too few answers | No history yet | 0% | 0% | None | First reading | |
| | Unranked in travel and expense tools in United Kingdom | Too few answers | No history yet | 0% | 0% | None | First reading | |
| | Unranked in marketing automation tools in United Kingdom | Too few answers | No history yet | 0% | 0% | None | First reading | |
| | Unranked in e-signature tools in United Kingdom | Too few answers | No history yet | 0% | 0% | None | First reading |
This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 11 | | Media | 1.9% | 4 of 4 | 11 | 12 |
| 12 | | Community | 1.4% | 2 of 4 | 17 | 2 |
| 13 | | Media | 1.6% | 4 of 4 | 6 | 12 |
| 14 | | Media | 1.4% | 3 of 4 | 13 | 18 |
| 15 | | Review site | 1.1% | 1 of 4 | 5 | 16 |
| 16 |  instagram.com | Social | 1.1% | 2 of 4 | 13 | Not read |
| 17 | | Media | 1.1% | 3 of 4 | 7 | 21 |
| 18 | | Media | 1.1% | 2 of 4 | 11 | 3 |
| 19 | | Media | 1.1% | 1 of 4 | 7 | 27 |
| 20 | | Reference | 1.0% | 3 of 4 | 7 | 14 |
The questions, and who wins each
| Question | Language | Wins it |
|---|---|---|
| What’s the best accounting software for small businesses? | English | |
| How can small businesses track income and expenses? | English | |
| How can a small business keep track of expenses? | English | |
| How do I record my business’s income and expenses? | English | |
| Accounting software or spreadsheets for a small business? | English | |
| Outsourced or in-house accounting for entrepreneurs? | English | No brand recommended |
| What’s an alternative to spreadsheet accounting for small businesses? | English | |
| What can I use instead of manually tracking my business expenses? | English | |
| I’m a freelancer looking for online accounting software to manage invoices and expenses. | English | |
| I run a business with five employees and need simple bookkeeping software. | English | |
Industries
Method
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.