The most visible travel and expense tools in Netherlands, October 2026

October 2026 · 15 questions asked from Netherlands in Dutch and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Most cited source

apps365.com

7citations

From Google AI Mode, Gemini and Google AI Overviews

Where engines disagree most

Rydoo

1/4engines put it in their top three

Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
1 SAP Concur US New entry 40 , range 16–56
40
  • : score 40 · #1
22% 7% None First reading
2 N2F New entry 35 , range 0–73
35
  • : score 35 · #2
3% 1% None First reading
3 TravelPerk ES New entry 31 , range 23–57
31
  • : score 31 · #3
24% 13% None First reading
4 Rydoo BE New entry 27 , range 19–55
27
  • : score 27 · #4
21% 8% None First reading
5 Smart Business Travel New entry 25 , range 0–73
25
  • : score 25 · #5
3% 1% None First reading
6 Navan US New entry 25 , range 19–52
25
  • : score 25 · #6
21% 8% None First reading
7 Ramp US New entry 24 , range 6–51
24
  • : score 24 · #7
14% 5% None First reading
8 Exact NL New entry 24 , range 19–52
24
  • : score 24 · #8
23% 3% None First reading
9 Spendesk FR New entry 23 , range 8–51
23
  • : score 23 · #9
16% 4% None First reading
10 Zoho Expense IN New entry 23 , range 7–52
23
  • : score 23 · #10
13% 7% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

New entries

139 new entries

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 apps365.com Vendor site 8.3% 3 of 4 4 4
2Withheld. Run a full Snapshot to see it.
3Withheld. Run a full Snapshot to see it.
4Withheld. Run a full Snapshot to see it.
5Withheld. Run a full Snapshot to see it.
6 prospend.com Vendor site 3.3% 2 of 4 1 0
7Withheld. Run a full Snapshot to see it.
8Withheld. Run a full Snapshot to see it.
9Withheld. Run a full Snapshot to see it.
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
best travel and expense software for small businesses English Navan
business travel booking and expense tracking for finance teams English SAP Concur and TravelPerk, tied
how can a small business track employee travel spending English Pleo and Zoho Expense, tied
how to reimburse employees for business travel expenses English No brand recommended
centralized travel booking vs employee-paid bookings for small businesses English No brand recommended

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured