AI visibility in Europe

Explore brands in industry boards that pool seven European countries: the United Kingdom, Germany, France, Spain, Italy, the Netherlands and Romania.

Most cited source

allaboutcookies.org

40citations

From Google AI Mode, Gemini and Google AI Overviews

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
Asana US #2 in project management tools in Europe 70 , range 65–73 No history yet 75% 37% None First reading
Bitdefender RO #2 in antivirus apps in Europe#3 in endpoint security tools in Europe 44 , range 42–47 No history yet 37% 25% First reading
Dynamics 365 Business Central US Unranked in accounting tools in Europe#2 in ERP tools in Europe#28 in travel and expense tools in Europe 9 , range 6–36 No history yet 7% 4% None First reading
Factorial ES #2 in HR and payroll tools in EuropeUnranked in project management tools in Europe 9 , range 7–16 No history yet 11% 4% None First reading
Freshdesk US #2 in customer support tools in Europe 49 , range 37–61 No history yet 33% 18% None First reading
Google Cloud US #2 in cloud hosting platforms in Europe 46 , range 38–60 No history yet 40% 10% First reading
Google Looker Studio US #2 in business intelligence tools in Europe 45 , range 43–48 No history yet 40% 24% None First reading
Mailchimp US #2 in marketing automation tools in Europe 46 , range 43–50 No history yet 48% 18% None First reading
Microsoft 365 Business Premium US #2 in endpoint security tools in Europe 42 , range 39–46 No history yet 38% 20% None First reading
Pipedrive US #2 in CRM tools in Europe 62 , range 47–75 No history yet 50% 29% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 allaboutcookies.org Reference 0.5% 3 of 4 15 14
2 eff.org Reference 0.1% 1 of 4 4 Not read
3Withheld. Run a full Snapshot to see it.
4 freecodecamp.org Reference 0.1% 3 of 4 1 8
5Withheld. Run a full Snapshot to see it.
6Withheld. Run a full Snapshot to see it.
7Withheld. Run a full Snapshot to see it.
8Withheld. Run a full Snapshot to see it.
9 devopsschool.com Reference 0.1% 2 of 4 2 10
10 mpeslearning.com Reference 0.1% 2 of 4 1 13

The questions, and who wins each

QuestionLanguageWins it
Was ist die beste Buchhaltungssoftware für kleine Unternehmen? German Accountable, Lexware Office, Papierkram and sevDesk, tied
Wie können kleine Unternehmen Einnahmen und Ausgaben erfassen? German No brand recommended
Wie kann ein kleines Unternehmen seine Ausgaben im Blick behalten? German Papierkram and sevDesk, tied
Wie verbuche ich die Einnahmen und Ausgaben meines Unternehmens? German DATEV, Papierkram and sevDesk, tied
Buchhaltungssoftware oder Tabellenkalkulation für ein kleines Unternehmen? German Lexware Office
Ausgelagerte oder interne Buchhaltung für Unternehmer? German No brand recommended
Was ist eine Alternative zur Buchhaltung mit Tabellen für kleine Unternehmen? German sevDesk
Was kann ich nutzen, statt meine Geschäftsausgaben manuell zu erfassen? German Accountable and WISO MeinBüro, tied
Ich bin Freiberufler und suche eine Online-Buchhaltungssoftware, mit der ich Rechnungen und Ausgaben verwalten kann. German Accountable, Lexware Office and sevDesk, tied
Ich führe ein Unternehmen mit fünf Mitarbeitern und brauche eine einfache Buchhaltungssoftware. German Lexware Office

Lists

A list spans industries, so it has no rank: each brand shows its place in its own industry.

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured