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The most visible endpoint security tools in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Where engines disagree most

ESET

1/4engines put it in their top three

Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
1 Microsoft Defender US New entry 67 , range 51–77
67
  • : score 67 · #1
 59% 46% None First reading
2 Microsoft 365 Business Premium US New entry 40 , range 33–49
40
  • : score 40 · #2
 38% 12% None First reading
3 Bitdefender RO New entry 36 , range 27–46
36
  • : score 36 · #3
 22% 19% None First reading
4 CrowdStrike US New entry 34 , range 22–44
34
  • : score 34 · #4
 27% 9% None First reading
5 SentinelOne US New entry 32 , range 13–41
32
  • : score 32 · #5
 23% 7% None First reading
6 ESET SK New entry 32 , range 11–41
32
  • : score 32 · #6
 19% 10% None First reading
7 Sophos GB New entry 30 , range 8–39
30
  • : score 30 · #7
 17% 9% None First reading
8 Kaspersky RU New entry 6 , range 2–31
6
  • : score 6 · #8
 8% 2% None First reading
9 Palo Alto Cortex US New entry 4 , range 2–27
4
  • : score 4 · #9
 7% 0% None First reading
10 AVG CZ New entry 4 , range 2–27
4
  • : score 4 · #10
 7% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 cyberacademy.online Reference 1.7% 1 of 4 1 Not read

The questions, and who wins each

QuestionLanguageWins it
best endpoint security tools for small businesses English Bitdefender and Microsoft Defender, tied
protect company laptops from malware for small businesses English Microsoft Defender
how can a small business protect employee computers from cyberattacks English Microsoft Defender
how to stop malware from infecting company laptops English Microsoft Defender
managed endpoint protection vs in-house security for it teams English No brand recommended

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured