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The most visible business intelligence tools in France, October 2026

October 2026 · 15 questions asked from France in French and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Most cited source

microsoft.com

22citations

From Google AI Overviews and ChatGPT

Where engines disagree most

Sage

1/4engines put it in their top three

Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
1 Power BI US New entry 40 , range 30–73
40
  • : score 40 · #1
 41% 19% First reading
2 Google Looker Studio US New entry 28 , range 23–59
28
  • : score 28 · #2
 24% 14% First reading
3 Tableau US New entry 26 , range 20–58
26
  • : score 26 · #3
 25% 6% First reading
4 Zoho Analytics IN New entry 22 , range 6–52
22
  • : score 22 · #4
 12% 7% None First reading
5 Looker US New entry 20 , range 6–52
20
  • : score 20 · #5
 13% 4% None First reading
6 Metabase US New entry 19 , range 6–52
19
  • : score 19 · #6
 9% 8% First reading
7 Microsoft Power BI Premium US New entry 18 , range 5–51
18
  • : score 18 · #7
 11% 4% First reading
8 Sage GB New entry 10 , range 3–49
10
  • : score 10 · #8
 9% 3% First reading
9 Qlik US New entry 8 , range 0–74
8
  • : score 8 · #9
 2% 0% None First reading
10 Oracle US New entry 6 , range 1–46
6
  • : score 6 · #10
 6% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 microsoft.com Brand site 16.7% 2 of 4 17 2
2 google.com Brand site 13.3% 1 of 4 8 1
3Withheld. Run a full Snapshot to see it.
4 tableau.com Brand site 10.0% 3 of 4 6 1
5 metabase.com Brand site 6.7% 1 of 4 2 1
6Withheld. Run a full Snapshot to see it.
7Withheld. Run a full Snapshot to see it.
8 domo.com Brand site 3.3% 2 of 4 1 3
9 myreport.fr Brand site 1.7% 1 of 4 1 Not read
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
Quels sont les meilleurs outils de business intelligence pour les dirigeants de petites entreprises ? French Google Looker Studio, Google Looker Studio and Power BI, tied
Comment les petites entreprises peuvent-elles analyser leurs données pour prendre de meilleures décisions ? French Metabase and Power BI, tied
Comment mieux comprendre les performances de mon entreprise ? French Power BI
Comment savoir quels produits sont les plus rentables ? French No brand recommended
Pour les dirigeants de petites entreprises, vaut-il mieux utiliser des rapports automatisés ou faire des analyses manuellement ? French No brand recommended
Pour suivre les ventes d’une petite entreprise, vaut-il mieux utiliser des tableaux de bord ou des feuilles de calcul ? French Power BI
Quelles solutions existent pour éviter aux dirigeants de petites entreprises de créer leurs rapports manuellement ? French Google Looker Studio and Power BI, tied
Quels outils les petites entreprises peuvent-elles utiliser à la place des feuilles de calcul pour analyser leurs ventes ? French Power BI
Je dirige une entreprise de 10 salariés et je veux suivre mes ventes. Quel outil utiliser ? French Sage
Je dirige une entreprise sans analyste de données et j’ai besoin de rapports faciles à comprendre. Quelles solutions s’offrent à moi ? French Google Looker Studio

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured