Visibility leaderboards

Which brands ChatGPT, Gemini and Google's AI recommend, and Google search ranks, industry by industry, in the market where buyers ask.

· 401 leaderboards · 39 industries · 9 markets

Indexes

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2036 brands, ranked in Global

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Position Brand Based in 1First places 2Second places 3Third places Best placements Best score
361 Decap CMSUnited States United States ––– 5
362 EPAM SystemsUnited States United States ––– 5
363 FeaturespaceUnited Kingdom United Kingdom ––– 5
364 FleishmanHillardUnited States United States ––– 5
365 Funnel Boost MediaUnited States United States ––– 5
366 House of MarketersUnited Kingdom United Kingdom ––– 5
367 InsightlyUnited States United States ––– 5
368 Intuit QuickBooks Workforce EliteUnited States United States ––– 5
369 KasperskyRussia Russia ––– 5
370 KetchumUnited States United States ––– 5

Tech Visibility Index: the medal table across every industry

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured