AI visibility in Spain

Explore brands in industry panels measured from Spain.

Most cited source

youtube.com

393citations

From Google AI Mode, Gemini and Google AI Overviews

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
Zoho CRM IN #3 in CRM tools in Spain 54 , range 29–74 No history yet 40% 23% First reading
Zoho Expense IN #3 in travel and expense tools in Spain 27 , range 20–53 No history yet 20% 11% First reading
bunq NL #4 in European neobanks in Spain 46 , range 38–60 No history yet 48% 20% None First reading
Dashlane US #4 in password managers in Spain 46 , range 12–55 No history yet 22% 8% None First reading
ESET SK #4 in endpoint security tools in Spain#9 in antivirus apps in Spain 25 , range 8–50 No history yet 13% 6% First reading
FreshBooks CA #4 in accounting tools in Spain 34 , range 21–44 No history yet 21% 15% First reading
Google Looker Studio US #4 in business intelligence tools in Spain 30 , range 23–58 No history yet 24% 14% None First reading
Help Scout US #4 in customer support tools in Spain 37 , range 15–57 No history yet 18% 10% First reading
Jira AU #4 in project management tools in Spain 52 , range 25–60 No history yet 31% 12% First reading
lemlist FR #4 in sales engagement tools in Spain 26 , range 7–38 No history yet 15% 8% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 16.3% 3 of 4 342 Not read
2 reddit.com Community 6.5% 4 of 4 83 54
3 europa.eu Regulator 2.5% 4 of 4 39 Not read
4 linkedin.com Social 3.2% 3 of 4 49 Not read
5 agenciatributaria.gob.es Regulator 1.8% 2 of 4 41 Not read
6 factorial.es Vendor site 2.5% 4 of 4 23 16
7 cisa.gov Regulator 1.8% 1 of 4 20 4
8 incibe.es Regulator 1.1% 1 of 4 21 2
9 techradar.com Media 1.7% 3 of 4 21 34
10 instagram.com Social 1.7% 2 of 4 24 Not read

The questions, and who wins each

QuestionLanguageWins it
best travel and expense software for small businesses English Expensify and Zoho Expense, tied
business travel booking and expense tracking for finance teams English Navan and SAP Concur, tied
how can a small business track employee travel spending English Expensify and Navan, tied
how to reimburse employees for business travel expenses English No brand recommended
centralized travel booking vs employee-paid bookings for small businesses English Booking.com for Business, TravelPerk and TravelPerk, tied
¿Cuál es la mejor VPN para empleados que teletrabajan? Spanish NordVPN and Proton VPN, tied
¿Qué VPN pueden usar los viajeros para proteger sus datos en Internet? Spanish Proton VPN and Surfshark, tied
¿Qué VPN es mejor para pequeñas empresas con empleados en distintas ubicaciones? Spanish Proton VPN
¿Cómo puede un empleado remoto acceder de forma segura a la red de su empresa? Spanish No brand recommended
¿Cómo puedo proteger mis datos cuando uso una red wifi pública? Spanish NordVPN

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured