Leader
76Heralded Score, range 68–83
The most visible online payment gateways in United Kingdom, October 2026
Most cited source
18citations
From Google AI Overviews
Where engines disagree most
They agree
Every engine names the same top three.
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 76 , range 68–83 | 77#1 | 75#1 | 76
| 67% | 34% | | First reading | |
| 2 | | New entry | 75 , range 66–82 | 75#2 | 75#2 | 75
| 67% | 29% | | First reading | |
| 3 | | New entry | 46 , range 30–70 | 54#3 | 32#12 | 46
| 40% | 16% | | First reading | |
| 4 | | New entry | 45 , range 11–53 | 30#7 | 70#4 | 45
| 19% | 5% | | First reading | |
| 5 |  Shopify Payments CA | New entry | 41 , range 24–62 | 44#4 | 36#9 | 41
| 29% | 13% | | First reading | |
| 6 | | New entry | 41 , range 12–54 | 33#5 | 54#5 | 41
| 19% | 8% | | First reading | |
| 7 | | New entry | 37 , range 9–52 | 31#6 | 46#7 | 37
| 17% | 5% | | First reading | |
| 8 | | New entry | 17 , range 2–47 | 7#12 | 35#10 | 17
| 5% | 5% | | First reading | |
| 9 | | New entry | 14 , range 2–42 | 4#16 | 32#11 | 14
| 6% | 1% | | First reading | |
| 10 | | New entry | 12 , range 3–48 | 12#8 | 13#15 | 12
| 7% | 4% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 13.3% | 1 of 4 | 17 | Not read |
| 2 | | Media | 8.3% | 1 of 4 | 4 | 11 |
| 3 | | Media | 11.7% | 3 of 4 | 1 | 9 |
| 4 | | Vendor site | 8.3% | 3 of 4 | 2 | 10 |
| 5 | | Media | 8.3% | 1 of 4 | 4 | 3 |
| 6 | | Consultancy | 6.7% | 2 of 4 | 1 | 8 |
| 7 | | Regulator | 3.3% | 1 of 4 | 4 | Not read |
| 8 | | Consultancy | 6.7% | 2 of 4 | 2 | 25 |
| 9 | | Review site | 5.0% | 2 of 4 | 3 | Not read |
| 10 | | Social | 3.3% | 1 of 4 | 3 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| best payment gateways for small businesses | English | |
| online payment gateway for ecommerce | English | Shopify Payments and |
| how to accept online payments on a website | English | |
| how to reduce declined card payments online | English | No brand recommended |
| payment gateway fees comparison | English | |
Each engine's top three
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.