The most visible online payment gateways in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Leader

Stripe

75Heralded Score, range 72–78

Most cited source

youtube.com

95citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Adyen

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
21 Revolut Pay GB New entry 3 , range 2–5 3#21
3
  • : score 3 · #21
2% 1% First reading
22 Pay.nl NL New entry 3 , range 2–5 3#22
3
  • : score 3 · #22
2% 1% First reading
23 Paysera Checkout LT New entry 2 , range 2–4 2#23
2
  • : score 2 · #23
3% 0% None First reading
24 WooCommerce Payments ZA New entry 2 , range 1–4 2#24
2
  • : score 2 · #24
2% 1% First reading
25 myPOS BG New entry 2 , range 1–4 2#25
2
  • : score 2 · #25
2% 0% First reading
26 Buckaroo NL New entry 2 , range 1–4 2#26
2
  • : score 2 · #26
1% 0% First reading
27 Unzer DE New entry 2 , range 1–4 2#27
2
  • : score 2 · #27
1% 1% None First reading
28 Plati.online RO New entry 2 , range 1–4 2#28
2
  • : score 2 · #28
2% 0% First reading
29 Lyra FR New entry 1 , range 1–3 1#29
1
  • : score 1 · #29
1% 0% None First reading
– 2Checkout RO Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 11.0% 2 of 4 59 Not read
2 connectpay.com Vendor site 6.0% 3 of 4 8 10
3 inflowpay.com Vendor site 3.6% 2 of 4 1 5
4 reddit.com Community 3.3% 3 of 4 9 Not read
5 zapier.com Vendor site 3.1% 2 of 4 1 7
6 bedrijfssoftwaregids.nl Review site 1.9% 2 of 4 2 6
7 europa.eu Regulator 1.4% 1 of 4 9 Not read
8 nerdwallet.com Media 1.9% 2 of 4 4 4
9 startups.co.uk Media 2.4% 3 of 4 1 7
10 ecommerce-nation.fr Media 2.1% 3 of 4 3 7

Questions asked

QuestionLanguageMost recommended
Qual è il miglior gateway di pagamento per un negozio online? Italian PayPal and Stripe, tied
Pagamenti online per piccole imprese Italian PayPal, Stripe and SumUp, tied
Come può un piccolo negozio online accettare pagamenti con carta? Italian Nexi, PayPal, Shopify Payments and Stripe, tied
Come posso aggiungere i pagamenti online al mio sito web? Italian PayPal and Stripe, tied
Gateway di pagamento bancario o fornitore di pagamenti online per l'e-commerce? Italian Stripe
Tariffa fissa o commissioni interchange-plus per i pagamenti online? Italian No brand recommended
Alternative al pagamento in contrassegno per un negozio online Italian PayPal and Stripe, tied
Alternative ai bonifici bancari per riscuotere pagamenti online dai clienti Italian Nexi and Stripe, tied
Gestisco un piccolo negozio online: quale gateway di pagamento dovrei usare? Italian PayPal and Stripe, tied
Mi occupo di e-commerce per un rivenditore e vorrei ridurre i pagamenti rifiutati al checkout. Italian PayPal

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured