AI visibility in the Netherlands

Explore brands in industry panels measured from the Netherlands.

Most cited source

hubspot.com

83citations

From Google AI Mode, Gemini, Google AI Overviews and ChatGPT

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
HubSpot US #1 in marketing automation tools in Netherlands#1 in CRM tools in Netherlands 69 , range 46–76 No history yet 55% 25% First reading
AWS US #1 in cloud hosting platforms in Netherlands 53 , range 29–71 No history yet 47% 13% First reading
Bitdefender RO #4 in endpoint security tools in Netherlands#1 in antivirus apps in Netherlands 43 , range 23–59 No history yet 24% 16% None First reading
Bitwarden US #1 in password managers in Netherlands 73 , range 56–81 No history yet 57% 34% First reading
DocuSign US #1 in e-signature tools in Netherlands 72 , range 60–79 No history yet 88% 29% First reading
e-Boekhouden.nl NL #32 in travel and expense tools in Netherlands#1 in accounting tools in Netherlands 39 , range 19–54 No history yet 20% 9% None First reading
HubSpot Sales Hub US #1 in sales engagement tools in Netherlands 60 , range 36–77 No history yet 52% 25% First reading
Microsoft Defender US #1 in endpoint security tools in Netherlands#2 in antivirus apps in Netherlands 60 , range 34–72 No history yet 38% 25% None First reading
Nmbrs #1 in HR and payroll tools in Netherlands#36 in accounting tools in Netherlands 23 , range 20–53 No history yet 19% 8% None First reading
NordVPN LT #1 in VPNs in Netherlands 52 , range 21–62 No history yet 24% 18% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 hubspot.com Brand site 3.9% 4 of 4 54 4
2 google.com Brand site 3.2% 4 of 4 49 4
3Withheld. Run a full Snapshot to see it.
4Withheld. Run a full Snapshot to see it.
5 docusign.com Brand site 1.8% 4 of 4 21 1
6Withheld. Run a full Snapshot to see it.
7 asana.com Brand site 1.7% 4 of 4 25 14
8Withheld. Run a full Snapshot to see it.
9Withheld. Run a full Snapshot to see it.
10 bitwarden.com Brand site 1.5% 4 of 4 13 1

The questions, and who wins each

QuestionLanguageWins it
Wat is de beste websitebouwer voor kleine bedrijven? Dutch Squarespace and Wix, tied
Een website maken voor kleine bedrijven Dutch JouwWeb and Wix, tied
Hoe kan een klein bedrijf een website maken die klanten kunnen gebruiken? Dutch Wix
Hoe maak ik een website voor mijn freelance diensten? Dutch Wix
Zelf een website bouwen of een websitebouwer gebruiken voor kleine bedrijven? Dutch Shopify, Squarespace and Wix, tied
De beste websitebouwer als alternatief voor een website op maat voor freelancers Dutch Squarespace
Alternatieven voor zelf een website vanaf nul bouwen voor kleine bedrijven Dutch JouwWeb
Alternatieven voor het inhuren van een ontwikkelaar om een website voor een freelancer te bouwen Dutch Webflow
Ik ben freelancer en heb een website nodig zonder te hoeven programmeren Dutch Carrd, Squarespace and Wix, tied
Ik heb een bedrijf met twee medewerkers en zoek een website die makkelijk bij te werken is Dutch JouwWeb

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured