The most visible merchant of record platforms on Gemini, October 2026

October 2026 · 15 questions asked in English, worldwide · Gemini · 20 answers read

Leader

Paddle

96%of answers name it

Where engines disagree most

One engine

This page reads Gemini only. Set Engine to All to compare them.

Brands

Rank Brand Heralded Score Mentioned Recommended By engine Mentioned by Change
1 Paddle GB 86 , range 72–93 96% 63% None First reading
2 Lemon Squeezy US 75 , range 54–86 83% 42% None First reading
3 FastSpring US 66 , range 45–81 71% 33% First reading
4 Gumroad US 31 , range 6–48 25% 4% None First reading
5 PayPro Global CA 29 , range 4–46 21% 4% None First reading
= 6 Cleverbridge DE 21 , range 2–45 17% 4% None First reading
= 6 Freemius IL 21 , range 2–45 17% 4% None First reading
8 Polar SE 8 , range 1–40 13% 0% None First reading
– 2Checkout RO Too few answers 0% 0% None First reading
– Blink US Too few answers 4% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11Withheld. Run a full Snapshot to see it.
12 nexway.com Brand site 10.0% 1 of 4 1 1
13 numeral.com Vendor site 10.0% 1 of 4 2 0
14 polar.sh Brand site 10.0% 1 of 4 1 Not read
15Withheld. Run a full Snapshot to see it.
16Withheld. Run a full Snapshot to see it.
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19Withheld. Run a full Snapshot to see it.
20 commenda.io Vendor site 5.0% 1 of 4 1 0

The questions, and who wins each

QuestionLanguageWins it
what should a software company use to sell subscriptions worldwide and handle sales tax? English FastSpring and Paddle, tied
which platform can sell digital products globally and manage payments, tax, and refunds? English No brand recommended
how can a small saas business sell in multiple countries without building a billing team? English Lemon Squeezy and Paddle, tied
what service handles checkout and tax for a company selling software internationally? English No brand recommended
how do i collect and remit sales tax when customers buy my software abroad? English FastSpring, Lemon Squeezy and Paddle, tied
how can i accept payments from customers in different countries for my subscription? English FastSpring and Paddle, tied
what do i need to sell digital downloads worldwide without handling tax filings myself? English No brand recommended
how can a software business manage refunds and chargebacks across international sales? English Lemon Squeezy and Paddle, tied
should i use one checkout service or separate payment and tax providers for global software sales? English No brand recommended
is it easier to manage subscriptions globally with a merchant of record or a payment processor? English FastSpring, Lemon Squeezy and Paddle, tied

Each engine's top three

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured