The most visible influencer marketing agencies in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Most cited source

youtube.com

74citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Influence4You

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 The Influencer Marketing Factory US New entry 20 , range 10–31 20#1
20
  • : score 20 · #1
15% 5% First reading
2 Viral Nation CA New entry 13 , range 8–26 13#2
13
  • : score 13 · #2
13% 4% First reading
3 Goat Agency GB New entry 8 , range 6–15 8#3
8
  • : score 8 · #3
8% 4% First reading
4 Whalar GB New entry 5 , range 3–8 5#4
5
  • : score 5 · #4
5% 2% First reading
5 MOCAPP RO New entry 5 , range 3–8 5#5
5
  • : score 5 · #5
4% 2% First reading
6 Socially Powerful GB New entry 5 , range 3–8 5#6
5
  • : score 5 · #6
5% 2% None First reading
7 Billion Dollar Boy GB New entry 5 , range 3–7 5#7
5
  • : score 5 · #7
4% 2% First reading
8 Influence4You FR New entry 4 , range 3–7 4#8
4
  • : score 4 · #8
5% 1% None First reading
9 Ykone FR New entry 4 , range 2–6 4#9
4
  • : score 4 · #9
3% 2% None First reading
10 Influencer GB New entry 3 , range 2–5 3#10
3
  • : score 3 · #10
3% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 google.com Vendor site 2.1% 2 of 4 19 Not read
12 clutch.co Directory 3.8% 4 of 4 12 Not read
13 flake-agency.com Consultancy 3.1% 4 of 4 5 Not read
14 influencerfee.com Vendor site 4.3% 4 of 4 5 Not read
15 bestinfluencermarketingagencies.com Directory 2.6% 1 of 4 3 1
16 collabios.com Vendor site 3.3% 1 of 4 9 Not read
17 influencity.com Vendor site 3.3% 3 of 4 7 5
18 tiktok.com Social 2.9% 3 of 4 13 Not read
19 sortlist.com Directory 3.3% 4 of 4 7 1
20 businessofapps.com Media 3.1% 3 of 4 3 3

Questions asked

QuestionLanguageMost recommended
Care sunt cele mai bune agenții de influencer marketing pentru branduri? Romanian Billion Dollar Boy, Goat Agency, MOCAPP, The Influencer Marketing Factory and Viral Nation, tied
Agenție de influencer marketing pentru lansarea unui produs Romanian MOCAPP
Cum poate o companie să găsească influenceri potriviți pentru brandul său? Romanian No brand recommended
Cum aleg o agenție de influencer marketing pentru o campanie? Romanian No brand recommended
Program de influencer marketing gestionat intern sau agenție, pentru o companie în creștere Romanian MOCAPP
Contactarea directă a creatorilor sau colaborarea cu o agenție de influencer marketing Romanian No brand recommended
Alternative la gestionarea pe cont propriu a campaniilor cu influenceri Romanian No brand recommended
Alternative la o platformă de influencer marketing self-service Romanian No brand recommended
Sunt director de marketing la o aplicație pentru consumatori și vreau campanii cu creatori de pe TikTok și Instagram. Ce agenție de influencer marketing ar trebui să angajăm? Romanian MOCAPP
Coordonez marketingul la o companie fintech și am nevoie de o agenție care să gestioneze campanii cu influenceri în mai multe țări. Romanian The Influencer Marketing Factory

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured