The most visible endpoint security tools in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Most cited source

cisa.gov

19citations

From ChatGPT

Where engines disagree most

ESET

1/4engines put it in their top three

Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 Microsoft Defender US New entry 67 , range 51–77 67#1
67
  • : score 67 · #1
59% 46% First reading
2 Microsoft 365 Business Premium US New entry 40 , range 33–49 40#2
40
  • : score 40 · #2
38% 12% First reading
3 Bitdefender RO New entry 36 , range 27–46 36#3
36
  • : score 36 · #3
22% 19% First reading
4 CrowdStrike US New entry 34 , range 22–44 34#4
34
  • : score 34 · #4
27% 9% First reading
5 SentinelOne US New entry 32 , range 13–41 32#5
32
  • : score 32 · #5
23% 7% First reading
6 ESET SK New entry 32 , range 11–41 32#6
32
  • : score 32 · #6
19% 10% First reading
7 Sophos GB New entry 30 , range 8–39 30#7
30
  • : score 30 · #7
17% 9% First reading
8 Kaspersky RU New entry 6 , range 2–31 6#8
6
  • : score 6 · #8
8% 2% None First reading
9 Palo Alto Cortex US New entry 4 , range 2–27 4#9
4
  • : score 4 · #9
7% 0% First reading
10 AVG CZ New entry 4 , range 2–27 4#10
4
  • : score 4 · #10
7% 0% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 cisa.gov Regulator 15.0% 1 of 4 13 3
2 nist.gov Regulator 13.3% 2 of 4 12 Not read
3 youtube.com Social 13.3% 2 of 4 17 Not read
4 bulltech.it Consultancy 8.3% 3 of 4 2 8
5 ftc.gov Regulator 8.3% 2 of 4 2 Not read
6 endpointindex.com Directory 5.0% 1 of 4 2 10
7 europa.eu Regulator 5.0% 1 of 4 4 Not read
8 linkedin.com Social 5.0% 2 of 4 3 Not read
9 pcmag.com Media 6.7% 3 of 4 2 5
10 gartner.com Industry authority 5.0% 2 of 4 2 20

Questions asked

QuestionLanguageMost recommended
Quali sono le migliori soluzioni di sicurezza degli endpoint per le piccole imprese? Italian Microsoft Defender
Come possono le aziende di medie dimensioni proteggere i portatili di lavoro dei team IT? Italian Microsoft Defender
Come può una piccola impresa proteggere i computer dei dipendenti dai virus? Italian Avast Business Hub and Avast Small Business Solutions, tied
Come posso bloccare i ransomware sui portatili aziendali? Italian Microsoft Defender
Antivirus tradizionale o rilevamento comportamentale per le piccole imprese? Italian No brand recommended
Protezione on-premise o sicurezza degli endpoint gestita per le piccole imprese? Italian Kaspersky, Microsoft Defender and WatchGuard, tied
Quali alternative ci sono all’installazione di un antivirus su ogni computer per le piccole imprese? Italian Microsoft Defender
Quali alternative ci sono alla revisione manuale degli avvisi di sicurezza per i piccoli team IT? Italian No brand recommended
Sono l’amministratore IT di un’azienda con 20 dipendenti. Quale protezione dovrei usare per i nostri portatili? Italian Microsoft Defender
Guido un team IT senza personale dedicato alla sicurezza. Come posso proteggere i computer aziendali? Italian Microsoft Defender

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured