Leader
71Heralded Score, range 58–75
The most visible social media management tools in Europe, October 2026
Most cited source
113citations
From Google AI Mode, Google AI Overviews and ChatGPT
Where engines disagree most
They agree
Every engine names the same top three.
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 71 , range 58–75 | 71#1 | 70#2 | 71
| 51% | 29% | | First reading | |
| 2 | | New entry | 63 , range 53–69 | 58#2 | 71#1 | 63
| 48% | 19% | | First reading | |
| 3 | | New entry | 46 , range 35–66 | 55#3 | 31#6 | 46
| 34% | 23% | | First reading | |
| 4 | | New entry | 40 , range 31–51 | 34#5 | 50#3 | 40
| 20% | 7% | | First reading | |
| 5 | | New entry | 39 , range 30–55 | 40#4 | 37#4 | 39
| 24% | 12% | | First reading | |
| 6 | | New entry | 25 , range 11–47 | 19#6 | 34#5 | 25
| 11% | 5% | | First reading | |
| 7 | | New entry | 13 , range 6–43 | 13#7 | 13#8 | 13
| 7% | 5% | | First reading | |
| 8 | | New entry | 10 , range 5–33 | 6#9 | 18#7 | 10
| 5% | 3% | | First reading | |
| 9 | | New entry | 7 , range 3–35 | 8#8 | 5#12 | 7
| 5% | 3% | | First reading | |
| 10 | | New entry | 6 , range 2–30 | 3#11 | 12#9 | 6
| 3% | 1% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 12.4% | 3 of 4 | 75 | Not read |
| 2 | | Vendor site | 4.3% | 1 of 4 | 23 | Not read |
| 3 | | Vendor site | 10.5% | 4 of 4 | 6 | 12 |
| 4 | | Community | 7.6% | 2 of 4 | 27 | 5 |
| 5 | | Social | 5.2% | 3 of 4 | 20 | Not read |
| 6 |  instagram.com | Vendor site | 3.1% | 1 of 4 | 15 | Not read |
| 7 | | Community | 3.1% | 1 of 4 | 11 | Not read |
| 8 | | Media | 3.8% | 1 of 4 | 2 | 8 |
| 9 | | Vendor site | 3.1% | 1 of 4 | 10 | 9 |
| 10 | | Review site | 2.6% | 3 of 4 | 3 | 2 |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| Was sind die besten Social-Media-Management-Tools für kleine Teams? | German | |
| Social-Media-Planung für kleine Unternehmen | German | |
| Wie kann ein kleines Unternehmen auf mehreren sozialen Netzwerken posten, ohne sich überall einzeln anzumelden? | German | |
| Wie plane und terminiere ich die Social-Media-Beiträge für einen ganzen Monat? | German | |
| Beiträge direkt in den sozialen Netzwerken planen oder ein Social-Media-Management-Tool für Agenturen nutzen? | German | |
| Social Media für kleine Unternehmen manuell verwalten oder ein Planungstool nutzen? | German | |
| Welche Alternativen gibt es dazu, manuell auf jedem sozialen Netzwerk zu posten? | German | |
| Welche Alternativen gibt es dazu, Social-Media-Ergebnisse in Tabellen zu verfolgen? | German | |
| Ich betreue die Social-Media-Kanäle von fünf Kunden. Mit welchem Tool kann ich ihre Beiträge planen und darüber Berichte erstellen? | German | |
| Ich habe einen kleinen Laden und möchte alle meine Social-Media-Nachrichten an einem Ort beantworten. | German | |
Each engine's top three
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.