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The most visible sales engagement tools in Netherlands, October 2026

October 2026 · 15 questions asked from Netherlands in Dutch and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

AI: how the engines answer the board's questions; Search: Google's top 10 for the questions' demand keywords; All: both combined. How the Heralded Score works.

Most cited source

hubspot.com

29citations

From Google AI Mode, Gemini and ChatGPT

Where engines disagree most

Reply.io

1/4engines put it in their top three

Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
– Woodpecker PL Unranked Too few answers
–
  • : Unranked
 3% 1% None First reading
– Yesware US Unranked Too few answers
–
  • : Unranked
 0% 0% None First reading
– Zeliq Unranked Too few answers
–
  • : Unranked
 0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 reddit.com Community 6.7% 2 of 4 4 Not read
12Withheld. Run a full Snapshot to see it.
13 kvk.nl Regulator 5.0% 1 of 4 1 0
14Withheld. Run a full Snapshot to see it.
15Withheld. Run a full Snapshot to see it.
16 salesloft.com Brand site 3.3% 1 of 4 3 Not read
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19Withheld. Run a full Snapshot to see it.
20 breeze.pm Vendor site 3.3% 2 of 4 1 1

The questions, and who wins each

QuestionLanguageWins it
best sales engagement software for small sales teams English Apollo, HubSpot Sales Hub and Mixmax, tied
automate sales outreach for small sales teams English HubSpot Sales Hub
how can a sales rep follow up with more prospects English HubSpot Sales Hub, Outreach and Salesloft, tied
how to keep track of sales emails and calls English HubSpot Sales Hub
email outreach vs phone outreach for small sales teams English No brand recommended

Each engine's top three

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured