AI visibility in the Netherlands

Explore brands in industry panels measured from the Netherlands.

Most cited source

techradar.com

28citations

From Google AI Mode, Gemini, Google AI Overviews and ChatGPT

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
HubSpot US #1 in marketing automation tools in Netherlands#1 in CRM tools in Netherlands 69 , range 46–76 No history yet 55% 25% First reading
AWS US #1 in cloud hosting platforms in Netherlands 53 , range 29–71 No history yet 47% 13% None First reading
Bitdefender RO #4 in endpoint security tools in Netherlands#1 in antivirus apps in Netherlands 43 , range 23–59 No history yet 24% 16% First reading
Bitwarden US #1 in password managers in Netherlands 73 , range 56–81 No history yet 57% 34% First reading
DocuSign US #1 in e-signature tools in Netherlands 72 , range 60–79 No history yet 88% 29% First reading
e-Boekhouden.nl NL #32 in travel and expense tools in Netherlands#1 in accounting tools in Netherlands 39 , range 19–54 No history yet 20% 9% None First reading
HubSpot Sales Hub US #1 in sales engagement tools in Netherlands 60 , range 36–77 No history yet 52% 25% None First reading
Microsoft Defender US #1 in endpoint security tools in Netherlands#2 in antivirus apps in Netherlands 60 , range 34–72 No history yet 38% 25% First reading
Nmbrs #1 in HR and payroll tools in Netherlands#36 in accounting tools in Netherlands 23 , range 20–53 No history yet 19% 8% None First reading
NordVPN LT #1 in VPNs in Netherlands 52 , range 21–62 No history yet 24% 18% First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11Withheld. Run a full Snapshot to see it.
12Withheld. Run a full Snapshot to see it.
13 cnet.com Media 0.5% 3 of 4 3 8
14Withheld. Run a full Snapshot to see it.
15Withheld. Run a full Snapshot to see it.
16 openideurope.eu Media 0.4% 1 of 4 2 8
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19 dezaak.nl Media 0.4% 2 of 4 3 Not read
20Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
Wat is de beste VPN voor medewerkers die op afstand werken? Dutch NordVPN and Surfshark, tied
Welke VPN kunnen reizigers gebruiken om hun gegevens online te beschermen? Dutch Surfshark
Welke VPN is het beste voor kleine bedrijven met medewerkers op meerdere locaties? Dutch NordLayer
Hoe kan een medewerker die op afstand werkt veilig toegang krijgen tot het bedrijfsnetwerk? Dutch No brand recommended
Hoe kan ik mijn gegevens beschermen als ik openbare wifi gebruik? Dutch No brand recommended
Een VPN-verbinding of toegang op afstand voor kleine teams? Dutch Tailscale
Wat zijn alternatieven voor openbare wifi voor medewerkers die in cafés werken? Dutch No brand recommended
Wat zijn alternatieven voor wifi in hotels voor reizigers? Dutch No brand recommended
Ik beheer een bedrijf met 10 medewerkers die op afstand werken. Hoe kan ik hun verbindingen beveiligen? Dutch NordLayer and Perimeter 81, tied
Ik werk in de accountancy en heb thuis toegang tot klantgegevens. Hoe kan ik die beschermen? Dutch No brand recommended

Method

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured