Most cited source
151citations
From Google AI Mode, Gemini and Google AI Overviews
Explore brands in industry panels measured from the Netherlands.
Most cited source
151citations
From Google AI Mode, Gemini and Google AI Overviews
Where engines disagree most
Not compared
A list across industries has no engine top three.
| Brand | Place in its industry | Heralded Score | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|
| | #3 in HR and payroll tools in Netherlands | 42 , range 34–53 | No history yet | 37% | 19% | None | First reading | |
| | #3 in customer support tools in Netherlands | 36 , range 21–59 | No history yet | 21% | 14% | None | First reading | |
| | #3 in business intelligence tools in Netherlands | 36 , range 16–55 | No history yet | 24% | 4% | | First reading | |
| | #3 in endpoint security tools in Netherlands | 28 , range 23–63 | No history yet | 28% | 12% | | First reading | |
| | #3 in password managers in Netherlands | 45 , range 9–53 | No history yet | 20% | 5% | None | First reading | |
| | Unranked in password managers in Netherlands#3 in antivirus apps in Netherlands | 27 , range 5–49 | No history yet | 11% | 6% | | First reading | |
| | #3 in VPNs in Netherlands | 29 , range 22–61 | No history yet | 22% | 15% | None | First reading | |
| | #3 in travel and expense tools in Netherlands | 27 , range 19–55 | No history yet | 21% | 8% | None | First reading | |
| | #3 in sales engagement tools in Netherlands | 37 , range 16–56 | No history yet | 21% | 8% | None | First reading | |
| | #3 in European neobanks in Netherlands | 53 , range 43–69 | No history yet | 52% | 31% | None | First reading |
This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 7.3% | 3 of 4 | 139 | Not read |
| 2 | | Vendor site | 6.0% | 4 of 4 | 90 | 12 |
| 3 | | Brand site | 3.9% | 4 of 4 | 54 | 4 |
| 4 | | Community | 6.4% | 3 of 4 | 74 | 36 |
| 5 | | Brand site | 3.2% | 4 of 4 | 49 | 4 |
| 6 | Withheld. Run a full Snapshot to see it. | |||||
| 7 | Withheld. Run a full Snapshot to see it. | |||||
| 8 | Withheld. Run a full Snapshot to see it. | |||||
| 9 | Withheld. Run a full Snapshot to see it. | |||||
| 10 | | Regulator | 3.2% | 4 of 4 | 26 | 2 |
| Question | Language | Wins it |
|---|---|---|
| Apps voor onkostendeclaraties versus spreadsheets voor reiskosten | Dutch | |
| Alternatieven voor medewerkers die zelf hun zakenreizen boeken | Dutch | No brand recommended |
| Alternatieven voor papieren onkostendeclaraties voor een klein bedrijf | Dutch | |
| Ik ben operationeel manager bij een bedrijf met 20 medewerkers. Hoe kan ik zakenreizen en onkosten bijhouden? | Dutch | |
| Ik geef leiding aan een salesteam dat vaak reist. Hoe kan ik ons reisbudget onder controle houden? | Dutch | |
| best travel and expense software for small businesses | English | |
| business travel booking and expense tracking for finance teams | English | |
| how can a small business track employee travel spending | English | |
| how to reimburse employees for business travel expenses | English | No brand recommended |
| centralized travel booking vs employee-paid bookings for small businesses | English | No brand recommended |
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.