Leader
16Heralded Score, range 5–35
Leader
16Heralded Score, range 5–35
Most cited source
10citations
From Google AI Mode and ChatGPT
Where engines disagree most
1/4engines put it in their top three
Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 1% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 2% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 1% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | Growth Division | Unranked | Too few answers | Not measured | –
| 0% | 0% | | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 0% | None | First reading | |
| – | GrowthHive | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 4% | 0% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Directory | 11.7% | 2 of 4 | 8 | 6 |
| 2 | | Social | 11.7% | 2 of 4 | 7 | Not read |
| 3 | | Community | 10.0% | 3 of 4 | 5 | Not read |
| 4 | | Vendor site | 6.7% | 3 of 4 | 5 | Not read |
| 5 | | Vendor site | 1.7% | 1 of 4 | 3 | Not read |
| 6 | | Vendor site | 5.0% | 3 of 4 | 1 | Not read |
| 7 | | Vendor site | 3.3% | 1 of 4 | 3 | Not read |
| 8 | | Consultancy | 5.0% | 3 of 4 | 1 | Not read |
| 9 | | Vendor site | 5.0% | 2 of 4 | 2 | Not read |
| 10 | | Consultancy | 5.0% | 3 of 4 | 2 | 7 |
| Question | Language | Most recommended |
|---|---|---|
| Digital marketing agency for a growing company | English | Apollo13 Marketing & SEO, Fungi Marketing, Fungi Media, |
| How can a small company find a marketing agency that delivers leads? | English | |
| How do I choose a marketing agency for a product launch? | English | No brand recommended |
| In-house marketing team vs. marketing agency for a growing company | English | No brand recommended |
| Freelancers vs. a full-service marketing agency for small businesses | English | No brand recommended |
| Alternatives to hiring a full in-house marketing team | English | No brand recommended |
| Alternatives to managing several marketing freelancers | English | No brand recommended |
| I lead marketing at a mid-sized company and need an agency for paid ads and content. | English | |
| how to choose a marketing agency | English | No brand recommended |
| how much does a marketing agency cost for a small business | English | No brand recommended |
No brand named in at least three answers.
No brand named in at least three answers.
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.