AI visibility in Europe

Explore brands in industry boards that pool seven European countries: the United Kingdom, Germany, France, Spain, Italy, the Netherlands and Romania.

· 2170 brands measured

Explore Europe

2170 brands, ranked in Europe

Position Brand Based in 1First places 2Second places 3Third places Best placements Best score
391 WorkatoUnited States United States ––– 5
392 WrikeUnited States United States ––– 5
393 Xero PayrollNew Zealand New Zealand ––– 5
394 Zoho OneIndia India ––– 5
395 AcunetixMalta Malta ––– 4
396 ADP Workforce NowUnited States United States ––– 4
397 Agentforce ServiceUnited States United States ––– 4
398 Authorize.netUnited States United States ––– 4
399 Avast Business HubCzechia Czechia ––– 4
400 Avast Essential Business SecurityCzechia Czechia ––– 4

Tech Visibility Index: the medal table across every industry

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured