The most visible employer of record services in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Remote

52Heralded Score, range 24–65

Most cited source

europa.eu

20citations

From Google AI Overviews and ChatGPT

Where engines disagree most

Papaya Global

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Rank Brand Rank change Heralded Score All AI Search Score trend Mentioned Recommended By engine Mentioned by Change
1 Remote US New entry 52 , range 24–65 46#1 62#1
52
  • : score 52 · #1
37% 11% First reading
2 Deel US New entry 43 , range 24–63 45#2 38#3
43
  • : score 43 · #2
34% 11% First reading
3 Oyster US New entry 32 , range 19–56 37#3 24#6
32
  • : score 32 · #3
22% 8% First reading
4 Rippling US New entry 29 , range 3–50 14#7 54#2
29
  • : score 29 · #4
13% 4% First reading
5 RemoFirst US New entry 28 , range 4–51 23#5 35#4
28
  • : score 28 · #5
11% 6% First reading
6 Papaya Global IL New entry 24 , range 5–50 25#4 21#7
24
  • : score 24 · #6
14% 2% First reading
7 Multiplier SG New entry 16 , range 4–49 19#6 12= #8
16
  • : score 16 · #7
9% 4% First reading
8 Atlas US New entry 14 , range 2–47 7#8 24#5
14
  • : score 14 · #8
8% 1% First reading
9 Safeguard Global US New entry 6 , range 1–45 5#11 7= #10
6
  • : score 6 · #9
6% 0% None First reading
10 RemotePass AE New entry 4 , range 1–37 6#9 0= #12
4
  • : score 4 · #10
5% 1% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 europa.eu Regulator 13.3% 2 of 4 12 Not read
2 youtube.com Social 11.7% 2 of 4 10 Not read
3 fmcgroup.com Consultancy 11.7% 3 of 4 4 5
4 peoplemanagingpeople.com Media 10.0% 3 of 4 5 7
5 remotepeople.com Vendor site 6.7% 3 of 4 5 Not read
6 fiscomania.com Consultancy 8.3% 2 of 4 3 4
7 oecd.org Regulator 6.7% 1 of 4 3 Not read
8 payoneer.com Vendor site 6.7% 2 of 4 5 Not read
9 reddit.com Community 8.3% 3 of 4 4 11
10 lavoro.gov.it Regulator 3.3% 1 of 4 2 Not read

Questions asked

QuestionLanguageMost recommended
Quali sono i migliori servizi di Employer of Record per assumere all’estero? Italian Deel, Oyster, RemoFirst and Remote, tied
Assumere dipendenti in un altro Paese senza avere una sede locale Italian No brand recommended
Come può una startup assumere legalmente uno sviluppatore in un altro Paese? Italian No brand recommended
Come posso pagare e offrire benefit ai dipendenti che lavorano all’estero? Italian No brand recommended
Employer of Record o apertura di una sede locale per assumere a livello internazionale? Italian No brand recommended
Employer of Record o collaboratori freelance per i team da remoto? Italian No brand recommended
Alternative all’apertura di una filiale per assumere all’estero Italian No brand recommended
Alternative al pagamento dei dipendenti internazionali come freelance Italian No brand recommended
Gestisco un’azienda software di 30 persone e vorrei assumere due ingegneri in un altro Paese. Quale servizio dovrei usare? Italian Remote
Sono responsabile HR in un’azienda con personale da remoto in diversi Paesi e mi servono contratti e buste paga conformi alle normative. Italian No brand recommended

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured