Leader
81Heralded Score, range 78–83
The most visible CRM tools in Europe, October 2026
Most cited source
98citations
From Google AI Mode and Google AI Overviews
Where engines disagree most
They agree
Every engine names the same top three.
Brands
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| 21 | | New entry | 3 , range 2–5 | 3#21 | 3
| 2% | 1% | None | First reading | |
| 22 | | New entry | 3 , range 2–5 | 3#22 | 3
| 3% | 1% | None | First reading | |
| 23 | | New entry | 3 , range 2–5 | 3#23 | 3
| 2% | 1% | | First reading | |
| 24 | | New entry | 2 , range 2–5 | 2#24 | 2
| 2% | 1% | | First reading | |
| 25 | | New entry | 2 , range 2–4 | 2#25 | 2
| 2% | 0% | None | First reading | |
| 26 | | New entry | 2 , range 1–4 | 2#26 | 2
| 2% | 1% | None | First reading | |
| 27 | | New entry | 2 , range 1–4 | 2#27 | 2
| 2% | 0% | | First reading | |
| 28 | | New entry | 2 , range 1–4 | 2#28 | 2
| 2% | 1% | None | First reading | |
| 29 | | New entry | 2 , range 1–4 | 2#29 | 2
| 1% | 1% | None | First reading | |
| 30 | | New entry | 2 , range 1–4 | 2#30 | 2
| 2% | 1% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 13.1% | 2 of 4 | 60 | Not read |
| 2 | | Community | 7.9% | 3 of 4 | 25 | 7 |
| 3 | | Social | 3.6% | 2 of 4 | 18 | Not read |
| 4 | | Media | 4.3% | 4 of 4 | 7 | 11 |
| 5 | | Consultancy | 3.3% | 4 of 4 | 2 | 6 |
| 6 | | Consultancy | 3.1% | 3 of 4 | 1 | 9 |
| 7 | | Community | 1.9% | 2 of 4 | 6 | 1 |
| 8 | | Vendor site | 2.9% | 2 of 4 | 1 | 8 |
| 9 | | Regulator | 0.7% | 1 of 4 | 9 | Not read |
| 10 | | Review site | 1.4% | 1 of 4 | 3 | 15 |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| Qual è il miglior software CRM per le piccole imprese? | Italian | |
| Gestione delle relazioni con i clienti per le piccole imprese | Italian | |
| Come può una piccola impresa tenere traccia delle conversazioni con i clienti? | Italian | |
| Come posso evitare di perdere contatti commerciali dopo il primo contatto? | Italian | No brand recommended |
| Monitoraggio manuale delle vendite o CRM per i piccoli team? | Italian | |
| Email e fogli di calcolo o CRM per i piccoli team di vendita? | Italian | |
| Quali alternative ai fogli di calcolo ci sono per tenere traccia dei potenziali clienti? | Italian | |
| Quali alternative ci sono alla gestione manuale dei clienti per le piccole imprese? | Italian | |
| Ho un'azienda con cinque dipendenti. Quale CRM posso usare per gestire i clienti? | Italian | |
| Coordino un team di vendita di tre persone e vorrei che tenessimo traccia dei nostri contatti. | Italian | |
Each engine's top three
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.