British brands by AI visibility in their industry on Google AI Overviews, October 2026

October 2026 · 392 questions asked in English, worldwide · Google AI Overviews · 689 answers read

Most cited source

youtube.com

562citations

From Google AI Overviews

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Mentioned Recommended By engine Mentioned by Change
Paddle GB #1 in merchant of record platforms 68 , range 49–80 92% 17% None First reading
Sophos GB Unranked in antivirus apps#4 in endpoint security tools 37 , range 30–48 34% 10% First reading
Revolut GB #1 in European neobanks 49 , range 37–71 46% 29% First reading
Snyk GB #1 in vulnerability scanners 34 , range 19–46 33% 3% First reading
Monzo GB #2 in European neobanks 33 , range 9–48 25% 8% First reading
Sage GB #6 in accounting tools 33 , range 9–48 25% 8% First reading
Wise GB #4 in European neobanks 31 , range 7–46 17% 13% First reading
Burp Suite GB #4 in vulnerability scanners 13 , range 4–38 17% 0% First reading
Payhawk GB #9 in travel and expense tools 13 , range 2–40 13% 4% First reading
Capsule CRM GB #8 in CRM tools 8 , range 1–38 13% 0% First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 40.5% 1 of 4 335 4
2 reddit.com Community 27.9% 1 of 4 163 19
3Withheld. Run a full Snapshot to see it.
4 quora.com Community 7.5% 1 of 4 58 6
5Withheld. Run a full Snapshot to see it.
6Withheld. Run a full Snapshot to see it.
7 zapier.com Vendor site 7.4% 1 of 4 17 2
8 gartner.com Industry authority 5.8% 1 of 4 16 4
9 google.com Vendor site 3.9% 1 of 4 31 0
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
CRM software with the best support English No brand recommended
which CRM software do experts recommend English No brand recommended

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured