Payload
Rankings by industry
A rank of 1 to 3 earns that leaderboard's badge for the month.
Rank and score by month
- Headless CMS platforms, United Kingdom41
No lines on the chart. Tick Show on chart in the table below, or add a leaderboard above.
Every leaderboard has one reading so far, from October 2026, so each line is a single dot for now. The next point arrives on 1 November 2026, when the new month's leaderboards publish. Chart up to 5 leaderboards at once.
Every leaderboard it is on
| Leaderboard | Market | All rank (AI and Search combined) | Heralded Score | AI and Search | Change | On chart |
|---|---|---|---|---|---|---|
| Headless CMS platforms, Global | Global | 5 | 40 , range 33–50 |
| First reading | |
| Headless CMS platforms, Europe | Europe | 5 | 39 , range 36–42 |
| First reading | Not yet: no monthly series for this leaderboard |
| Headless CMS platforms, Germany | Germany | 5 | 38 , range 31–48 |
| First reading | |
| Headless CMS platforms, Spain | Spain | 5 | 38 , range 31–48 |
| First reading | |
| Headless CMS platforms, France | France | 5 | 38 , range 31–48 |
| First reading | |
| Headless CMS platforms, United Kingdom | United Kingdom | 5 | 41 , range 33–51 |
| First reading | |
| Headless CMS platforms, Italy | Italy | 5 | 40 , range 33–50 |
| First reading | |
| Headless CMS platforms, Netherlands | Netherlands | 5 | 38 , range 31–48 |
| First reading | |
| Headless CMS platforms, Romania | Romania | 5 | 38 , range 31–48 |
| First reading | |
| No leaderboard matches this filter. | ||||||
By engine
-
Google AI Mode
#4average rank
Best #4 · ranks on 1 leaderboard
-
Gemini
#5.3average rank
Best #5 · ranks on 8 leaderboards
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Google AI Overviews
#5.1average rank
Best #5 · ranks on 8 leaderboards
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ChatGPT
#5average rank
Best #5 · ranks on 8 leaderboards
Questions it answers
| # | Question | Leaderboard | Its place | Also named |
|---|---|---|---|---|
| 11 | best headless cms for developers | headless CMS platforms in Spain | 1 | |
| 12 | Withheld. Run a full Snapshot to see it. | |||
| 13 | Withheld. Run a full Snapshot to see it. | |||
| 14 | Withheld. Run a full Snapshot to see it. | |||
| 15 | Withheld. Run a full Snapshot to see it. | |||
| 16 | Withheld. Run a full Snapshot to see it. | |||
| 17 | best headless cms for developers | headless CMS platforms in United Kingdom | 1 | |
| 18 | Withheld. Run a full Snapshot to see it. | |||
| 19 | CMS headless open source o in hosting per startup | headless CMS platforms in Italy | 1 | |
| 20 | Withheld. Run a full Snapshot to see it. | |||
How engines describe it
-
ChatGPT
In 2026, four strong starting points are Sanity, Payload, Strapi, and Contentful.
Asked: “Headless content management for developer teams” · The most visible headless CMS platforms
- Withheld. Run a full Snapshot to see it.Withheld. Run a full Snapshot to see it.
Sources that mention it
| # | Source | Type | Mentions it | Recommends it |
|---|---|---|---|---|
| 1 | vendor | Yes | Yes | |
| 2 | consulting | Yes | Yes | |
| 3 | review | Yes | Yes | |
| 4 | vendor | Yes | Yes | |
| 5 | review | Yes | Yes | |
| 6 | vendor | Yes | No | |
| 7 | consulting | Yes | Yes | |
| 8 | vendor | Yes | Yes | |
| 9 | media | Yes | Yes | |
| 10 | review | Yes | Yes |
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.