Leader
42Heralded Score, range 39–46
The most visible accounting tools in Europe, October 2026
Most cited source
134citations
From Google AI Mode and Google AI Overviews
Where engines disagree most
1/4engines put it in their top three
Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT
Brands
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 42 , range 39–46 | 42#1 | 42
| 40% | 17% | | First reading | |
| 2 | | New entry | 38 , range 35–41 | 38#2 | 38
| 29% | 16% | | First reading | |
| 3 | | New entry | 35 , range 32–38 | 35#3 | 35
| 24% | 14% | | First reading | |
| 4 | | New entry | 33 , range 30–36 | 33#4 | 33
| 21% | 12% | | First reading | |
| 5 | | New entry | 22 , range 11–31 | 22#5 | 22
| 13% | 9% | | First reading | |
| 6 | | New entry | 13 , range 8–26 | 13#6 | 13
| 12% | 5% | | First reading | |
| 7 | | New entry | 8 , range 6–15 | 8#7 | 8
| 7% | 5% | | First reading | |
| 8 | | New entry | 8 , range 5–14 | 8#8 | 8
| 8% | 4% | | First reading | |
| 9 | | New entry | 8 , range 5–13 | 8#9 | 8
| 8% | 3% | None | First reading | |
| 10 | | New entry | 7 , range 5–12 | 7#10 | 7
| 8% | 3% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 15.5% | 2 of 4 | 74 | Not read |
| 2 | | Community | 9.8% | 3 of 4 | 22 | 15 |
| 3 | | Regulator | 3.3% | 2 of 4 | 21 | Not read |
| 4 | | Regulator | 2.9% | 2 of 4 | 28 | Not read |
| 5 | | Social | 4.8% | 2 of 4 | 21 | Not read |
| 6 | | Regulator | 2.1% | 2 of 4 | 10 | 1 |
| 7 | | Regulator | 2.4% | 1 of 4 | 11 | Not read |
| 8 | | Vendor site | 4.8% | 4 of 4 | 2 | 2 |
| 9 | | Media | 4.0% | 3 of 4 | 2 | 8 |
| 10 | | Regulator | 1.9% | 1 of 4 | 6 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| best accounting software for small business owners | English | |
| track income and expenses for freelance designers | English | |
| how can a freelancer keep business income and expenses organized | English | |
| how to prepare accurate books for a small business | English | |
| spreadsheet bookkeeping vs accounting software for small businesses | English | No brand recommended |
| ¿Cuál es el mejor programa de contabilidad para pequeñas empresas? | Spanish | |
| ¿Cómo pueden las pequeñas empresas llevar un control de sus ingresos y gastos? | Spanish | No brand recommended |
| ¿Cómo puede una pequeña empresa llevar un control de sus gastos? | Spanish | |
| ¿Cómo registro los ingresos y gastos de mi negocio? | Spanish | No brand recommended |
| ¿Programa de contabilidad u hojas de cálculo para una pequeña empresa? | Spanish | |
Each engine's top three
Google AI Mode
- 1
QuickBooks
- = 2
FreshBooks
- = 2
Xero
Gemini
- 1
- 2
- 3
Google AI Overviews
- 1
- 2
Wave
- 3
ChatGPT
- 1
- 2
- 3
Zoho Books
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.