The most visible workflow automation and AI agent platforms in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Make

57Heralded Score, range 45–71

Where engines disagree most

Microsoft Power Automate

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 Make CZ New entry 57 , range 45–71 57#1
57
  • : score 57 · #1
53% 36% None First reading
2 Zapier US New entry 56 , range 45–71 56#2
56
  • : score 56 · #2
55% 33% None First reading
3 Microsoft Power Automate US New entry 49 , range 40–64 49#3
49
  • : score 49 · #3
44% 30% None First reading
4 n8n DE New entry 48 , range 39–62 48#4
48
  • : score 48 · #4
45% 26% None First reading
5 UiPath RO New entry 31 , range 9–40 31#5
31
  • : score 31 · #5
19% 9% None First reading
6 Microsoft Copilot Studio US New entry 12 , range 4–35 12#6
12
  • : score 12 · #6
9% 7% None First reading
7 Salesforce Agentforce US New entry 7 , range 2–32 7#7
7
  • : score 7 · #7
6% 5% None First reading
8 CrewAI US New entry 7 , range 2–31 7#8
7
  • : score 7 · #8
8% 2% None First reading
9 Automation Anywhere US New entry 6 , range 2–31 6#9
6
  • : score 6 · #9
7% 2% None First reading
10 Salesforce Flow US New entry 5 , range 2–30 5#10
5
  • : score 5 · #10
8% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 datamasters.it Reference 1.7% 1 of 4 1 Not read
2 ninja.it Reference 1.7% 1 of 4 1 Not read

Questions asked

QuestionLanguageMost recommended
best workflow automation tools for small businesses English Make and Zapier, tied
ai agent platform for business automation English Microsoft Copilot Studio
how to automate repetitive tasks across business apps English Microsoft Power Automate
how to build ai agents without coding English Make, Voiceflow and Zapier, tied
robotic process automation vs ai agents English No brand recommended

Each engine's top three

Google AI Mode

No brand named in at least three answers.

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured