The most visible workflow automation and AI agent platforms in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Make

57Heralded Score, range 45–71

Most cited source

youtube.com

28citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Microsoft Power Automate

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
– ServiceNow US Unranked Too few answers Not measured
–
  • : Unranked
2% 2% First reading
– signNow US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– SS&C Blue Prism GB Unranked Too few answers Not measured
–
  • : Unranked
1% 0% First reading
– viaSocket IN Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Voiceflow CA Unranked Too few answers Not measured
–
  • : Unranked
4% 2% None First reading
– WorkFusion US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Zenphi Unranked Too few answers Not measured
–
  • : Unranked
2% 2% None First reading
– Zoho Flow IN Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 18.3% 2 of 4 26 Not read
2 reddit.com Community 6.7% 1 of 4 5 Not read
3 instagram.com Social 6.7% 1 of 4 4 Not read
4 linkedin.com Social 6.7% 2 of 4 4 Not read
5 sap.com Vendor site 5.0% 3 of 4 3 Not read
6 techtarget.com Media 5.0% 3 of 4 2 10
7 amazon.com Vendor site 3.3% 1 of 4 2 Not read
8 nist.gov Regulator 1.7% 1 of 4 3 Not read
9 thedigitalprojectmanager.com Media 5.0% 3 of 4 3 Not read
10 aimultiple.com Media 3.3% 2 of 4 2 Not read

Questions asked

QuestionLanguageMost recommended
best workflow automation tools for small businesses English Make and Zapier, tied
ai agent platform for business automation English Microsoft Copilot Studio
how to automate repetitive tasks across business apps English Microsoft Power Automate
how to build ai agents without coding English Make, Voiceflow and Zapier, tied
robotic process automation vs ai agents English No brand recommended

Each engine's top three

Google AI Mode

No brand named in at least three answers.

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured