The most visible workflow automation and AI agent platforms in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Leader

Zapier

61Heralded Score, range 55–66

Where engines disagree most

Microsoft Power Automate

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 Zapier US New entry 61 , range 55–66 61#1
61
  • : score 61 · #1
63% 32% First reading
2 Make CZ New entry 58 , range 52–64 58#2
58
  • : score 58 · #2
56% 34% First reading
3 n8n DE New entry 50 , range 46–55 50#3
50
  • : score 50 · #3
50% 26% First reading
4 Microsoft Power Automate US New entry 46 , range 42–50 46#4
46
  • : score 46 · #4
40% 26% First reading
5 UiPath RO New entry 25 , range 14–32 25#5
25
  • : score 25 · #5
16% 7% None First reading
6 Salesforce Flow US New entry 6 , range 4–8 6#6
6
  • : score 6 · #6
8% 0% None First reading
7 Workato US New entry 5 , range 4–8 5#7
5
  • : score 5 · #7
6% 2% None First reading
8 Automation Anywhere US New entry 5 , range 4–8 5#8
5
  • : score 5 · #8
7% 0% None First reading
9 Lindy US New entry 4 , range 3–7 4#9
4
  • : score 4 · #9
5% 1% First reading
10 Google Workspace Workflows US New entry 4 , range 3–7 4#10
4
  • : score 4 · #10
5% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 automationatlas.io Review site 1.7% 1 of 4 1 7
2 technologyadvice.com Review site 0.7% 1 of 4 1 Not read
3 alternativeto.net Review site 0.2% 1 of 4 1 Not read
4 capterra.fr Review site 0.2% 1 of 4 1 Not read
5 choiceridge.com Review site 0.2% 1 of 4 1 Not read
6 erpoverzicht.nl Review site 0.2% 1 of 4 1 Not read
7 erpresearch.com Review site 0.2% 1 of 4 1 Not read
8 foxeet.fr Review site 0.2% 1 of 4 1 Not read
9 g2.com Review site 0.2% 1 of 4 1 Not read
10 tool-advisor.fr Review site 0.2% 1 of 4 1 Not read

Questions asked

QuestionLanguageMost recommended
best workflow automation tools for small businesses English Make and Zapier, tied
ai agent platform for business automation English Make, Microsoft Power Automate, n8n, UiPath and Zapier, tied
how to automate repetitive tasks across business apps English Microsoft Power Automate
how to build ai agents without coding English Make and Zapier, tied
robotic process automation vs ai agents English No brand recommended
Wat zijn de beste tools voor workflowautomatisering voor kleine bedrijven? Dutch Make, Microsoft Power Automate and Zapier, tied
AI-agents om bedrijfsprocessen te automatiseren Dutch Make, Microsoft Power Automate, n8n, UiPath and Zapier, tied
Hoe kan een klein team zijn apps koppelen en routinematig werk automatiseren? Dutch Make, n8n and Zapier, tied
Hoe bouw ik een AI-agent die repetitieve taken voor mijn team uitvoert? Dutch Microsoft Power Automate and n8n, tied
Handmatige overdrachten of geautomatiseerde workflows voor operationele teams? Dutch No brand recommended

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured