The most visible workflow automation and AI agent platforms in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Leader

Zapier

61Heralded Score, range 55–66

Most cited source

youtube.com

170citations

From Google AI Mode, Google AI Overviews and ChatGPT

Where engines disagree most

Microsoft Power Automate

1/4engines put it in their top three

Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
– Pega US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% First reading
– Relay.app US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– signNow US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– viaSocket IN Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– WorkFusion US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 techtarget.com Media 3.1% 3 of 4 2 6
12 5minsystems.com Media 3.1% 1 of 4 2 4
13 github.com Vendor site 1.9% 1 of 4 6 Not read
14 thedigitalprojectmanager.com Media 2.1% 4 of 4 9 Not read
15 aricoma.com Consultancy 2.1% 3 of 4 1 Not read
16 clickup.com Vendor site 1.9% 2 of 4 9 Not read
17 dust.tt Vendor site 2.1% 2 of 4 2 Not read
18 atlasprofitai.com Media 1.9% 1 of 4 1 4
19 nist.gov Regulator 0.7% 1 of 4 4 Not read
20 automationatlas.io Review site 1.7% 1 of 4 1 7

Questions asked

QuestionLanguageMost recommended
Regelgebaseerde automatisering of AI-agents voor bedrijfsprocessen? Dutch No brand recommended
Wat zijn alternatieven voor het handmatig kopiëren van gegevens tussen apps? Dutch Zapier
Wat zijn alternatieven voor het inhuren van developers om integraties te bouwen? Dutch Make
Ik geef leiding aan de operationele afdeling van een bedrijf met 50 medewerkers. Welke tools kan ik gebruiken om goedkeuringen en gegevensinvoer te automatiseren? Dutch Microsoft Power Automate
Ik geef leiding aan een financieel team dat overspoeld wordt met facturen en wil de verwerking ervan automatiseren. Dutch No brand recommended
best workflow automation tools for small businesses English Make
ai agent platform for business automation English Make, n8n, UiPath and Zapier, tied
how to automate repetitive tasks across business apps English Make and Microsoft Power Automate, tied
how to build ai agents without coding English Make and n8n, tied
robotic process automation vs ai agents English SS&C Blue Prism

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured