The most visible website builders in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Leader

Wix

85Heralded Score, range 82–87

Most cited source

youtube.com

219citations

From Google AI Mode, Gemini and Google AI Overviews

Where engines disagree most

They agree

Every engine names the same top three.

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
– Mozello Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Nominalia Unranked Too few answers Not measured
–
  • : Unranked
0% 0% First reading
– Oneminutesite Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Onepage Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Owner.com US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Pagecloud Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Popmenu US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% First reading
– Potion Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Readdy Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Register.it Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 21.9% 3 of 4 119 Not read
2 reddit.com Community 14.0% 3 of 4 44 19
3 techradar.com Media 9.5% 4 of 4 7 13
4 experte.com Review site 6.9% 3 of 4 3 15
5 tooltester.com Media 6.2% 3 of 4 11 22
6 zapier.com Vendor site 4.3% 3 of 4 2 14
7 creativebloq.com Media 3.1% 4 of 4 2 7
8 manus.im Vendor site 3.1% 3 of 4 3 4
9 pcmag.com Media 2.6% 3 of 4 2 9
10 websiteplanet.com Media 2.9% 3 of 4 8 13

Questions asked

QuestionLanguageMost recommended
best website builder for small businesses English Hostinger, Shopify, Squarespace and Wix, tied
build a professional website for a small business English Shopify, Squarespace and Wix, tied
best website builder for freelancers English Squarespace and Wix, tied
how can a small business get a website customers can use English Shopify
how to sell products online without hiring a developer English Shopify, Squarespace and Wix, tied

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured