The most visible web design agencies in United Kingdom, October 2026

October 2026 · 15 questions asked from United Kingdom in English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

KOTA

20Heralded Score, range 1–42

Where engines disagree most

Not compared

No engine has a top three yet.

Brands

Rank Brand Rank change Heralded Score All AI Search Score trend Mentioned Recommended By engine Mentioned by Change
1 KOTA GB New entry 20 , range 1–42 4#4 47#1
20
  • : score 20 · #1
9% 0% None First reading
2 Nettl GB New entry 4 , range 1–38 7#1 0= #16
4
  • : score 4 · #2
4% 3% None First reading
3 Fat Cow Media GB New entry 3 , range 1–37 5#2 0= #16
3
  • : score 3 · #3
3% 2% None First reading
4 Lounge Lizard US New entry 3 , range 1–37 5#3 0= #16
3
  • : score 3 · #4
4% 1% None First reading
5 Authentic Style New entry 2 , range 1–31 3#5 0= #16
2
  • : score 2 · #5
3% 0% None First reading
– Agency Jet US Unranked Too few answers Not measured 0= #16
–
  • : Unranked
1% 1% None First reading
– alan. FR Unranked Too few answers Not measured 0= #16
–
  • : Unranked
1% 0% None First reading
– Bemo Design Unranked Too few answers Not measured 0= #16
–
  • : Unranked
1% 0% None First reading
– Big Drop Inc US Unranked Too few answers Not measured 0= #16
–
  • : Unranked
1% 0% None First reading
– Big Eye Deers Unranked Too few answers Not measured 0= #16
–
  • : Unranked
1% 1% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 webbespoke.co.uk Media 3.3% 1 of 4 1 Not read
2 startups.co.uk Media 1.7% 1 of 4 1 Not read

Questions asked

QuestionLanguageMost recommended
What are the best web design agencies for small businesses? English Agency Jet, Brambla, Dot it Media, Koozai, Made by Shape, Nettl and SO Marketing, tied
Website design and development agency for a company website English NexMedia, Web Adept UK, Webjects and West Wales Web Design, tied
How can a small business get a professional website designed? English No brand recommended
How do I choose a web design agency for a website redesign? English No brand recommended
Web design agency vs. freelance web designer for a small business English No brand recommended
Web design agency vs. website builder for a company website English No brand recommended
Alternatives to building a company website yourself English No brand recommended
Alternatives to hiring a full-time web developer English Cheddar Creative, Day & Knight Web Solutions, Identity Web Design, it'seeze and Logic Design & Consultancy Ltd, tied
I run a 20-person company and our website looks outdated. Which web design agency should we hire? English Big Eye Deers, Discovery Design, Lounge Lizard, NORTHERN Design and Digital Marketing, Propeller, Rare Form New Media, Right Hook Studio Ltd, Series Eight, Web Buds and Web Choice, tied
I lead marketing at a B2B company and need a new website that generates leads. English No brand recommended

Each engine's top three

Google AI Mode

No brand named in at least three answers.

Gemini

No brand named in at least three answers.

Google AI Overviews

No brand named in at least three answers.

ChatGPT

No brand named in at least three answers.

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured