Leader
9Heralded Score, range 4–34
The most visible web design agencies, October 2026
Most cited source
18citations
From Google AI Overviews
Where engines disagree most
1/4engines put it in their top three
Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT
Brands
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 9 , range 4–34 | 9#1 | 9
| 8% | 6% | | First reading | |
| 2 | | New entry | 8 , range 3–32 | 8#2 | 8
| 8% | 4% | | First reading | |
| 3 | The Business Toolkit | New entry | 6 , range 2–31 | 6#3 | 6
| 5% | 5% | | First reading | |
| 4 | | New entry | 6 , range 2–31 | 6#4 | 6
| 6% | 3% | | First reading | |
| 5 | | New entry | 6 , range 2–31 | 6#5 | 6
| 7% | 2% | | First reading | |
| 6 | | New entry | 4 , range 1–28 | 4#6 | 4
| 4% | 2% | | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 2% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 3% | 1% | | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 4% | 2% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 11 | | Media | 5.0% | 3 of 4 | 2 | 2 |
| 12 | | Consultancy | 5.0% | 2 of 4 | 1 | Not read |
| 13 | | Consultancy | 5.0% | 2 of 4 | 1 | Not read |
| 14 | | Vendor site | 1.7% | 1 of 4 | 3 | Not read |
| 15 | | Consultancy | 5.0% | 2 of 4 | 1 | Not read |
| 16 | | Vendor site | 3.3% | 1 of 4 | 3 | Not read |
| 17 | | Consultancy | 3.3% | 2 of 4 | 1 | Not read |
| 18 | | Consultancy | 3.3% | 1 of 4 | 2 | Not read |
| 19 | | Consultancy | 3.3% | 1 of 4 | 1 | Not read |
| 20 | | Social | 3.3% | 2 of 4 | 1 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| What are the best web design agencies for small businesses? | English | |
| Website design and development agency for a company website | English | |
| How can a small business get a professional website designed? | English | No brand recommended |
| How do I choose a web design agency for a website redesign? | English | No brand recommended |
| Web design agency vs. freelance web designer for a small business | English | No brand recommended |
| Web design agency vs. website builder for a company website | English | No brand recommended |
| Alternatives to building a company website yourself | English | No brand recommended |
| Alternatives to hiring a full-time web developer | English | No brand recommended |
| I run a 20-person company and our website looks outdated. Which web design agency should we hire? | English | |
| I lead marketing at a B2B company and need a new website that generates leads. | English | No brand recommended |
Each engine's top three
Google AI Mode
No brand named in at least three answers.
Gemini
- = 1
Lounge Lizard
- = 1
UPQODE
Google AI Overviews
No brand named in at least three answers.
ChatGPT
No brand named in at least three answers.
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.