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Heralded

The most visible travel and expense tools, October 2026

October 2026 · 12 questions asked in English, worldwide · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 96 answers read

Leader

Navan

78%of answers name it

Most cited source

concur.com

50citations

From Google AI Mode, Gemini, Google AI Overviews and ChatGPT

Where engines disagree most

Brex

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
– Rappling Travel Unranked Too few answers
–
  • : Unranked
 1% 1% None First reading
– Rippling Spend Management US Unranked Too few answers
–
  • : Unranked
 1% 0% First reading
– Soldo GB Unranked Too few answers
–
  • : Unranked
 0% 0% None First reading
– TravelBank US Unranked Too few answers
–
  • : Unranked
 2% 2% First reading
– Xero Expenses NZ Unranked Too few answers
–
  • : Unranked
 1% 0% First reading
– Yokoy CH Unranked Too few answers
–
  • : Unranked
 1% 0% None First reading
– Zoho Books IN Unranked Too few answers
–
  • : Unranked
 1% 0% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11Withheld. Run a full Snapshot to see it.
12Withheld. Run a full Snapshot to see it.
13Withheld. Run a full Snapshot to see it.
14Withheld. Run a full Snapshot to see it.
15 pleo.io Brand site 4.2% 2 of 4 5 5
16Withheld. Run a full Snapshot to see it.
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19 ofx.com Vendor site 6.3% 3 of 4 1 4
20Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
business travel and expense software with the best support English Navan, SAP Concur and TravelPerk, tied
which business travel and expense software do experts recommend English Brex and SAP Concur, tied

Each engine's top three

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured