Leader
60Heralded Score, range 36–77
The most visible sales engagement tools in Netherlands, October 2026
Where engines disagree most
1/4engines put it in their top three
Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 60 , range 36–77 | 71#1 | 40#1 | 60
| 52% | 25% | None | First reading | |
| 2 | | New entry | 39 , range 22–61 | 42#2 | 35#4 | 39
| 23% | 16% | None | First reading | |
| 3 | | New entry | 37 , range 16–56 | 35#3 | 39#2 | 37
| 21% | 8% | None | First reading | |
| 4 | | New entry | 28 , range 12–53 | 34#4 | 18#9 | 28
| 19% | 5% | None | First reading | |
| 5 | | New entry | 23 , range 5–51 | 30#6 | 9= #12 | 23
| 11% | 7% | None | First reading | |
| 6 | | New entry | 20 , range 7–38 | 32#5 | 0= #27 | 20
| 13% | 6% | None | First reading | |
| 7 | | New entry | 19 , range 5–44 | 26#7 | 7#16 | 19
| 14% | 2% | None | First reading | |
| 8 | | New entry | 12 , range 1–45 | 5#14 | 24= #5 | 12
| 5% | 2% | None | First reading | |
| 9 | | New entry | 8 , range 2–47 | 8#10 | 9= #12 | 8
| 6% | 3% | None | First reading | |
| 10 | | New entry | 8 , range 2–46 | 7= #11 | 9= #12 | 8
| 7% | 1% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
No answer cited a source of this type (Reference).
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| best sales engagement software for small sales teams | English | |
| automate sales outreach for small sales teams | English | |
| how can a sales rep follow up with more prospects | English | |
| how to keep track of sales emails and calls | English | |
| email outreach vs phone outreach for small sales teams | English | No brand recommended |
Each engine's top three
Google AI Mode
- 1
HubSpot Sales Hub
- = 2
Outreach
- = 2
Salesloft
Gemini
- 1
- 2
- 3
Apollo
Google AI Overviews
- 1
- 2
- 3
ChatGPT
- 1
- 2
- 3
Reply.io
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.