The most visible sales engagement tools in Germany, October 2026

October 2026 · 15 questions asked from Germany in German and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Most cited source

youtube.com

13citations

From Google AI Overviews

Where engines disagree most

Salesloft

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 HubSpot Sales Hub US New entry 60 , range 47–73 60#1
60
  • : score 60 · #1
65% 30% First reading
2 Apollo US New entry 35 , range 24–45 35#2
35
  • : score 35 · #2
24% 14% First reading
3 lemlist FR New entry 32 , range 13–42 32#3
32
  • : score 32 · #3
21% 10% First reading
4 Salesloft US New entry 31 , range 10–40 31#4
31
  • : score 31 · #4
23% 5% First reading
5 Salesforce Sales Engagement US New entry 31 , range 10–39 31#5
31
  • : score 31 · #5
24% 3% First reading
6 Instantly US New entry 23 , range 7–37 23#6
23
  • : score 23 · #6
14% 8% First reading
7 Outreach US New entry 13 , range 5–35 13#7
13
  • : score 13 · #7
12% 5% First reading
8 Reply.io CA New entry 7 , range 2–32 7#8
7
  • : score 7 · #8
6% 4% First reading
9 Salesforce Agentforce Sales US New entry 6 , range 2–31 6#9
6
  • : score 6 · #9
9% 0% None First reading
= 10 ZoomInfo Engage US New entry 5 , range 2–29 5= #10
5
  • : score 5 · #10
7% 1% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 youtube.com Social 10.0% 1 of 4 12 Not read
2 linkedin.com Social 11.7% 1 of 4 9 Not read
3 pipedrive.com Vendor site 15.0% 3 of 4 5 Not read
4 gesetze-im-internet.de Regulator 8.3% 1 of 4 4 Not read
5 reddit.com Community 8.3% 2 of 4 6 Not read
6 ihk.de Regulator 5.0% 2 of 4 4 Not read
7 artisan.co Vendor site 5.0% 2 of 4 3 Not read
8 cloudtalk.io Vendor site 3.3% 1 of 4 2 11
9 gong.io Vendor site 1.7% 1 of 4 3 Not read
10 advertal.de Consultancy 1.7% 1 of 4 2 Not read

Questions asked

QuestionLanguageMost recommended
best sales engagement software for small sales teams English Apollo and HubSpot Sales Hub, tied
automate sales outreach for small sales teams English HubSpot Sales Hub
how can a sales rep follow up with more prospects English HubSpot Sales Hub
how to keep track of sales emails and calls English HubSpot Sales Hub
email outreach vs phone outreach for small sales teams English No brand recommended

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured