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B2C brands by AI visibility in their industry on Google AI Overviews in Romania, October 2026

October 2026 · 656 questions asked from Romania in Romanian and English · Google AI Overviews · 1298 answers read

Most cited source

youtube.com

234citations

From Google AI Overviews

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Mentioned Recommended By engine Mentioned by Change
ExpressVPN VG #1 in VPNs in Romania 40 , range 30–55 33% 17% None First reading
FAN Courier RO #1 in courier companies in Romania 43 , range 34–60 43% 17% None First reading
Glovo ES #1 in food delivery apps in Romania 71 , range 55–79 95% 18% None First reading
Groupama FR #1 in insurers in Romania 63 , range 45–78 73% 27% First reading
iaBilet RO #1 in ticketing platforms in Romania 41 , range 32–56 40% 13% None First reading
IKEA SE #1 in furniture stores in Romania#12 in online shops in Romania 39 , range 33–47 32% 17% None First reading
Imobiliare.ro RO #1 in real estate portals in Romania 47 , range 36–66 47% 23% None First reading
Interactive Brokers US #1 in brokers in Romania 40 , range 33–49 37% 13% None First reading
Leroy Merlin FR Unranked in furniture stores in RomaniaUnranked in online shops in Romania#1 in DIY stores in Romania 32 , range 23–38 22% 10% None First reading
LinkedIn US #1 in job portals in Romania 81 , range 70–89 90% 53% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11Withheld. Run a full Snapshot to see it.
12 dedeman.ro Brand site 0.7% 1 of 4 23 1
13 wolt.com Vendor site 1.3% 1 of 4 16 5
14Withheld. Run a full Snapshot to see it.
15 1asig.ro Directory 0.9% 1 of 4 10 21
16Withheld. Run a full Snapshot to see it.
17Withheld. Run a full Snapshot to see it.
18Withheld. Run a full Snapshot to see it.
19 hornbach.ro Brand site 0.9% 1 of 4 16 3
20 emag.ro Brand site 1.1% 1 of 4 13 0

The questions, and who wins each

QuestionLanguageWins it
de unde cumpăr mobilă pentru un apartament mic? Romanian Bonami, IKEA, JYSK, Somproduct and Vivre, tied
ce magazin are mobilier pentru living și dormitor într-un singur loc? Romanian No brand recommended
unde găsesc mobilă practică pentru amenajarea unei locuințe noi? Romanian Bonami and JYSK, tied
ce magazin de mobilă oferă piese pentru fiecare cameră? Romanian No brand recommended
cum aleg mobila potrivită când am puțin spațiu de depozitare? Romanian IKEA and Mobexpert, tied
cum mobilez o locuință fără să cumpăr piese care nu se potrivesc? Romanian No brand recommended
unde pot cumpăra mobilă pentru o casă cu camere de dimensiuni diferite? Romanian IKEA
cum înlocuiesc mobila veche din toată casa? Romanian No brand recommended
ce alternative am la mobila cumpărată pe bucăți din magazine diferite? Romanian No brand recommended
m-am mutat într-o casă nouă și caut mobilă pentru toate camerele Romanian IKEA, JYSK and Mobexpert, tied

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured