The most visible merchant of record platforms in Spain, October 2026

October 2026 · 15 questions asked from Spain in Spanish and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Paddle

73Heralded Score, range 61–80

Most cited source

stripe.com

48citations

From Google AI Mode, Gemini, Google AI Overviews and ChatGPT

Where engines disagree most

PayPro Global

1/4engines put it in their top three

Top three on Google AI Mode, not on Gemini, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
– Whop US Unranked Too few answers Not measured
–
  • : Unranked
2% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 stripe.com Vendor site 38.3% 4 of 4 35 1
2 europa.eu Regulator 11.7% 2 of 4 12 Not read
3 youtube.com Social 10.0% 2 of 4 8 Not read
4 adyen.com Vendor site 5.0% 2 of 4 6 Not read
5 agenciatributaria.gob.es Regulator 5.0% 2 of 4 6 Not read
6 avalara.com Vendor site 3.3% 2 of 4 3 Not read
7 ebrands.com Vendor site 6.7% 3 of 4 2 5
8 paypal.com Vendor site 3.3% 2 of 4 4 Not read
9 globalsolo.global Directory 5.0% 2 of 4 2 3
10 gocardless.com Vendor site 3.3% 2 of 4 2 1

Questions asked

QuestionLanguageMost recommended
¿Qué debería usar una empresa de software para vender suscripciones en todo el mundo y gestionar los impuestos sobre las ventas? Spanish Paddle
¿Qué plataforma permite vender productos digitales en todo el mundo y gestionar pagos, impuestos y reembolsos? Spanish Gumroad, Lemon Squeezy and Paddle, tied
¿Cómo puede una pequeña empresa SaaS vender en varios países sin tener que crear un equipo de facturación? Spanish Lemon Squeezy and Paddle, tied
¿Qué servicio se encarga del proceso de compra y los impuestos para una empresa que vende software a nivel internacional? Spanish FastSpring, Lemon Squeezy and Paddle, tied
¿Cómo puedo recaudar y liquidar los impuestos sobre las ventas cuando clientes de otros países compran mi software? Spanish Lemon Squeezy and Paddle, tied
¿Cómo puedo aceptar pagos de clientes de distintos países para mi suscripción? Spanish Paddle
¿Qué necesito para vender descargas digitales en todo el mundo sin tener que gestionar yo mismo las declaraciones de impuestos? Spanish Gumroad, Lemon Squeezy and Paddle, tied
¿Cómo puede una empresa de software gestionar reembolsos y contracargos en ventas internacionales? Spanish Lemon Squeezy and Paddle, tied
¿Debería usar un único servicio de pago o proveedores distintos para los pagos y los impuestos en las ventas internacionales de software? Spanish Lemon Squeezy and Paddle, tied
¿Es más fácil gestionar suscripciones en todo el mundo con un comerciante registrado o con un procesador de pagos? Spanish Paddle

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured