Leader
65Heralded Score, range 55–70
The most visible marketing automation tools in Europe, October 2026
Most cited source
74citations
From Google AI Mode and Google AI Overviews
Where engines disagree most
1/4engines put it in their top three
Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 11 | | New entry | 9 , range 2–30 | 3#12 | 21#9 | 9
| 3% | 1% | | First reading | |
| 12 | | New entry | 8 , range 2–30 | 3#11 | 17#11 | 8
| 3% | 1% | | First reading | |
| 13 | | New entry | 6 , range 4–35 | 8#8 | 3#34 | 6
| 8% | 0% | | First reading | |
| 14 | | New entry | 5 , range 2–30 | 3#10 | 9#14 | 5
| 3% | 0% | | First reading | |
| 15 | | New entry | 5 , range 1–29 | 2#14 | 8#15 | 5
| 2% | 1% | | First reading | |
| 16 | | New entry | 3 , range 1–29 | 2#21 | 6#19 | 3
| 2% | 0% | | First reading | |
| 17 | | New entry | 3 , range 1–29 | 3#13 | 3#32 | 3
| 2% | 0% | None | First reading | |
| 18 | | New entry | 3 , range 1–29 | 2#17 | 3#31 | 3
| 2% | 0% | | First reading | |
| 19 |  Shopify Email CA | New entry | 2 , range 1–29 | 2#20 | 2#40 | 2
| 1% | 0% | None | First reading | |
| 20 | | New entry | 2 , range 1–28 | 1#27 | 2#36 | 2
| 1% | 0% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 10.5% | 2 of 4 | 57 | Not read |
| 2 | | Social | 7.1% | 2 of 4 | 29 | Not read |
| 3 | | Vendor site | 5.5% | 4 of 4 | 16 | Not read |
| 4 | | Vendor site | 4.5% | 3 of 4 | 15 | 8 |
| 5 | | Community | 4.8% | 3 of 4 | 18 | Not read |
| 6 | | Review site | 4.3% | 1 of 4 | 5 | 25 |
| 7 | | Media | 3.6% | 1 of 4 | 2 | 12 |
| 8 | | Regulator | 2.1% | 1 of 4 | 8 | Not read |
| 9 | | Regulator | 1.2% | 1 of 4 | 7 | Not read |
| 10 | | Vendor site | 2.9% | 3 of 4 | 4 | 20 |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| cele mai bune instrumente de automatizare a marketingului pentru echipe mici | Romanian | |
| automatizarea campaniilor de email pentru echipe de marketing | Romanian | |
| cum poate o echipă de marketing să trimită emailuri în funcție de acțiunile clienților | Romanian | |
| cum să urmăresc leadurile de la primul contact până la vânzare | Romanian | |
| campanii de email manuale sau automatizare pentru firme mici | Romanian | |
| urmărirea leadurilor în foi de calcul sau automatizare pentru echipe b2b | Romanian | |
| alternative la trimiterea manuală de emailuri pentru echipe mici | Romanian | |
| alternative la foile de calcul pentru urmărirea leadurilor în firme b2b | Romanian | |
| conduc o firmă mică și vreau să automatizez emailurile fără un specialist tehnic | Romanian | |
| sunt responsabil de marketing într-o firmă b2b și am nevoie să urmăresc leadurile | Romanian | |
Each engine's top three
Google AI Mode
- 1
HubSpot
- 2
ActiveCampaign
- 3
Mailchimp
Gemini
- 1
- 2
- 3
Google AI Overviews
- 1
- 2
- 3
ChatGPT
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.