Leader
32Heralded Score, range 16–41
Leader
32Heralded Score, range 16–41
Most cited source
12citations
From Google AI Mode, Gemini, Google AI Overviews and ChatGPT
Where engines disagree most
1/4engines put it in their top three
Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | | First reading | |
| – | Olivacce Media | Unranked | Too few answers | Not measured | –
| 2% | 2% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 0% | 0% | None | First reading | |
| – | One Marketing Agency | Unranked | Too few answers | Not measured | –
| 2% | 0% | None | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 2% | | First reading | |
| – | | Unranked | Too few answers | Not measured | –
| 2% | 2% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 11 | | Consultancy | 6.7% | 3 of 4 | 2 | 1 |
| 12 | | Vendor site | 5.0% | 2 of 4 | 2 | 1 |
| 13 | | Directory | 5.0% | 3 of 4 | 2 | 8 |
| 14 | | Consultancy | 5.0% | 2 of 4 | 1 | 5 |
| 15 | | Consultancy | 3.3% | 2 of 4 | 2 | Not read |
| 16 | | Review site | 3.3% | 1 of 4 | 2 | Not read |
| 17 | | Media | 3.3% | 2 of 4 | 2 | Not read |
| 18 | | Review site | 1.7% | 1 of 4 | 2 | Not read |
| 19 | | Consultancy | 3.3% | 1 of 4 | 1 | 1 |
| 20 | | Vendor site | 3.3% | 1 of 4 | 1 | Not read |
| Question | Language | Most recommended |
|---|---|---|
| Digitaal marketingbureau voor een groeiend bedrijf in Nederland | Dutch | |
| Hoe kan een klein bedrijf in Nederland een marketingbureau vinden dat leads oplevert? | Dutch | |
| Hoe kies ik een marketingbureau voor een productlancering in Nederland? | Dutch | No brand recommended |
| Intern marketingteam of marketingbureau voor een groeiend bedrijf in Nederland | Dutch | No brand recommended |
| Freelancers of een fullservice-marketingbureau voor kleine bedrijven in Nederland | Dutch | ADoptimizr and Marketing Heroes, tied |
| Alternatieven voor het aannemen van een volledig intern marketingteam in Nederland | Dutch | Olivacce Media and |
| Alternatieven voor het aansturen van meerdere marketingfreelancers in Nederland | Dutch | |
| Ik geef leiding aan marketing bij een middelgroot bedrijf in Nederland en zoek een bureau voor betaalde advertenties en content. | Dutch | Bloosem, |
| how to choose a marketing agency in the Netherlands | English | No brand recommended |
| how much does a marketing agency cost for a small business in the Netherlands | English | Go-Glow |
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.