The most visible marketing agencies in Italy, October 2026

October 2026 · 15 questions asked from Italy in Italian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Most cited source

clutch.co

11citations

From Google AI Mode, Gemini and ChatGPT

Where engines disagree most

Bitmetrica

1/4engines put it in their top three

Top three on ChatGPT, not on Google AI Mode, Gemini and Google AI Overviews

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
11 VIA Marketing s.r.o. CZ New entry 4 , range 2–27 4#11
4
  • : score 4 · #11
7% 0% None First reading
= 12 Cose Agency New entry 4 , range 1–24 4= #12
4
  • : score 4 · #12
6% 0% First reading
= 12 Studio Samo IT New entry 4 , range 1–24 4= #12
4
  • : score 4 · #12
6% 0% First reading
– 226Lab Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– 310 Creative US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Accenture Song IE Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Ad Mirabilia IT Unranked Too few answers Not measured
–
  • : Unranked
2% 0% None First reading
– Adoratorio IT Unranked Too few answers Not measured
–
  • : Unranked
1% 0% First reading
– Adv Media Lab IT Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Advision Agency Unranked Too few answers Not measured
–
  • : Unranked
2% 2% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 clutch.co Directory 11.7% 3 of 4 5 9
2 semrush.com Vendor site 13.3% 3 of 4 8 1
3 sortlist.it Directory 13.3% 3 of 4 9 6
4 sortlist.com Directory 8.3% 3 of 4 8 9
5 migliore-agenzia.com Media 6.7% 1 of 4 3 Not read
6 delion.it Consultancy 6.7% 3 of 4 2 Not read
7 escagency.it Consultancy 5.0% 1 of 4 3 Not read
8 fps.agency Consultancy 5.0% 2 of 4 1 6
9 miglioreagenzia.it Directory 5.0% 2 of 4 3 Not read
10 naxa.ws Consultancy 5.0% 2 of 4 1 7

Questions asked

QuestionLanguageMost recommended
marketing agency vs in-house marketing team in italy English No brand recommended
Quali sono le migliori agenzie di marketing in Italia? Italian Caffeina, CdWeb, Digital Angels, e intelligence, LePub, Midsummer Agency, MONSOON, Officine Venticinque, Secret Key, Secret Key Agency, Secret Key Web Agency, Studio Graffiti and VML, tied
Gestisco un’azienda di 50 persone in Italia. Quale agenzia di marketing dovremmo assumere? Italian CdWeb
best digital marketing agencies in Italy English Square Marketing
marketing agency for a small business in Italy English Advision Agency, IM DigitalAgency, INGEMATIC Digital Agency, J Performance Agency, Marketipo, Midsummer Agency, Pragma Web, Saphìra Communication and Tattiche Marketing, tied

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured