The most visible headless CMS platforms in Spain, October 2026

October 2026 · 15 questions asked from Spain in Spanish and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Strapi

75Heralded Score, range 45–82

Most cited source

youtube.com

16citations

From Google AI Overviews

Where engines disagree most

They agree

Every engine names the same top three.

Brands

Rank Brand Rank change Heralded Score All AI Search Score trend Mentioned Recommended By engine Mentioned by Change
11 Hygraph DE New entry 7 , range 1–44 4#11 13#9
7
  • : score 7 · #11
6% 0% First reading
12 Decap CMS US New entry 7 , range 2–47 7#9 6= #13
7
  • : score 7 · #12
6% 2% First reading
13 TinaCMS CA New entry 4 , range 1–40 3#14 6= #13
4
  • : score 4 · #13
3% 0% First reading
14 Kontent.ai CZ New entry 2 , range 1–41 4#13 0= #20
2
  • : score 2 · #14
4% 0% None First reading
– Agility CMS CA Unranked Too few answers Not measured 0= #20
–
  • : Unranked
1% 0% None First reading
– Builder.io US Unranked Too few answers Not measured 5= #15
–
  • : Unranked
3% 0% None First reading
– Cosmic US Unranked Too few answers Not measured 0= #20
–
  • : Unranked
1% 0% None First reading
– DatoCMS IT Unranked Too few answers Not measured 5= #15
–
  • : Unranked
4% 0% First reading
– django CMS CH Unranked Too few answers Not measured 0= #20
–
  • : Unranked
1% 0% None First reading
– dotCMS US Unranked Too few answers Not measured 1#19
–
  • : Unranked
2% 1% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 g2.com Review site 3.3% 1 of 4 1 11
12 headlesscms.guide Media 3.3% 1 of 4 2 Not read
13 hubspot.es Vendor site 3.3% 1 of 4 2 Not read
14 innowise.com Consultancy 3.3% 1 of 4 1 Not read
15 lemonhive.com Vendor site 3.3% 2 of 4 1 9
16 luckymedia.dev Consultancy 1.7% 1 of 4 2 Not read
17 midu.dev Community 3.3% 1 of 4 1 Not read
18 mobiloud.com Vendor site 3.3% 2 of 4 2 Not read
19 monterail.com Consultancy 3.3% 2 of 4 1 3
20 naturaily.com Consultancy 3.3% 1 of 4 2 Not read

Questions asked

QuestionLanguageMost recommended
best headless cms for developers English Payload and Sanity, tied
headless cms for ecommerce websites English Contentful, Storyblok and Strapi, tied
how to manage content for a website and mobile app in one place English Contentful and Strapi, tied
how to migrate from a traditional cms to a headless cms English Contentful and Strapi, tied
headless cms vs traditional cms for marketing teams English Contentful and Sanity, tied

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured