Leader
72Heralded Score, range 67–75
The most visible headless CMS platforms in Europe, October 2026
Most cited source
15citations
From Google AI Overviews and ChatGPT
Where engines disagree most
They agree
Every engine names the same top three.
Brands
Search is not measured for this board yet, so it ranks on AI answers.
| Rank | Brand | Rank change | Heralded Score All | AI | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 72 , range 67–75 | 72#1 | 72
| 80% | 35% | | First reading | |
| 2 | | New entry | 70 , range 65–73 | 70#2 | 70
| 79% | 33% | | First reading | |
| 3 | | New entry | 69 , range 64–72 | 69#3 | 69
| 80% | 29% | | First reading | |
| 4 | | New entry | 57 , range 52–63 | 57#4 | 57
| 57% | 32% | | First reading | |
| 5 | | New entry | 39 , range 36–42 | 39#5 | 39
| 29% | 19% | | First reading | |
| 6 | | New entry | 32 , range 26–35 | 32#6 | 32
| 20% | 10% | | First reading | |
| 7 | | New entry | 26 , range 15–32 | 26#7 | 26
| 16% | 7% | | First reading | |
| 8 | | New entry | 11 , range 8–23 | 11#8 | 11
| 14% | 2% | | First reading | |
| 9 | | New entry | 6 , range 4–8 | 6#9 | 6
| 7% | 1% | | First reading | |
| 10 | | New entry | 5 , range 3–7 | 5#10 | 5
| 5% | 2% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Review site | 3.6% | 2 of 4 | 4 | 9 |
| 2 | | Review site | 3.1% | 1 of 4 | 1 | 4 |
| 3 | | Review site | 0.7% | 1 of 4 | 2 | Not read |
| 4 | | Review site | 0.7% | 1 of 4 | 1 | Not read |
| 5 | | Review site | 0.5% | 1 of 4 | 1 | 7 |
| 6 | | Review site | 0.2% | 1 of 4 | 1 | Not read |
| 7 | | Review site | 0.2% | 1 of 4 | 1 | Not read |
| 8 | | Review site | 0.2% | 1 of 4 | 1 | Not read |
| 9 | | Review site | 0.2% | 1 of 4 | 1 | Not read |
| 10 | | Review site | 0.2% | 1 of 4 | 1 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| Open-source vs. hosted headless CMS for startups | English | |
| Alternatives to a traditional CMS for a multi-channel website | English | |
| Alternatives to hard-coding content in a web app | English | No brand recommended |
| I'm a front-end developer building a marketing site. Which headless CMS should I use? | English | |
| I lead digital at a mid-sized company and want one content hub for our website, app and stores. | English | |
| best headless cms for developers | English | |
| headless cms for ecommerce websites | English | |
| how to manage content for a website and mobile app in one place | English | |
| how to migrate from a traditional cms to a headless cms | English | No brand recommended |
| headless cms vs traditional cms for marketing teams | English | |
Each engine's top three
Google AI Mode
- = 1
Sanity
- = 1
Strapi
- 3
Contentful
Gemini
- 1
- 2
- 3
Google AI Overviews
- 1
- 2
- 3
ChatGPT
- 1
- 2
- 3
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.