Leader
49Heralded Score, range 35–64
The most visible employer of record services in Europe, October 2026
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 49 , range 35–64 | 53#2 | 42#1 | 49
| 41% | 15% | | First reading | |
| 2 | | New entry | 45 , range 33–65 | 56#1 | 27#2 | 45
| 43% | 14% | | First reading | |
| 3 | | New entry | 32 , range 25–54 | 41#3 | 17#4 | 32
| 28% | 7% | | First reading | |
| 4 | | New entry | 28 , range 19–49 | 33#4 | 19#3 | 28
| 17% | 6% | | First reading | |
| 5 | | New entry | 22 , range 11–47 | 30#5 | 9#6 | 22
| 11% | 6% | | First reading | |
| 6 | | New entry | 19 , range 9–46 | 25#6 | 7#7 | 19
| 11% | 5% | | First reading | |
| 7 | | New entry | 7 , range 4–34 | 8#7 | 6#10 | 7
| 8% | 0% | | First reading | |
| 8 | | New entry | 6 , range 2–30 | 4#9 | 9#5 | 6
| 4% | 1% | | First reading | |
| 9 | | New entry | 4 , range 2–25 | 3#10 | 5#11 | 4
| 3% | 0% | None | First reading | |
| 10 | | New entry | 3 , range 2–22 | 5#8 | 1#13 | 3
| 4% | 0% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 11 | | Vendor site | 5.2% | 4 of 4 | 14 | 3 |
| 12 | | Regulator | 3.3% | 1 of 4 | 7 | Not read |
| 13 | | Vendor site | 3.8% | 2 of 4 | 10 | Not read |
| 14 | | Directory | 3.3% | 3 of 4 | 5 | 7 |
| 15 | | Consultancy | 3.1% | 3 of 4 | 10 | 5 |
| 16 | | Consultancy | 3.1% | 2 of 4 | 6 | Not read |
| 17 | | Regulator | 1.7% | 3 of 4 | 10 | Not read |
| 18 | | Directory | 3.1% | 4 of 4 | 3 | Not read |
| 19 | | Vendor site | 2.6% | 3 of 4 | 4 | 6 |
| 20 | | Consultancy | 3.1% | 3 of 4 | 5 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| Welche Employer-of-Record-Anbieter eignen sich am besten, um Mitarbeiter im Ausland einzustellen? | German | |
| Mitarbeiter im Ausland einstellen, ohne eine lokale Niederlassung zu gründen | German | No brand recommended |
| Wie kann ein Start-up legal einen Entwickler im Ausland einstellen? | German | No brand recommended |
| Wie kann ich Mitarbeiter im Ausland bezahlen und ihnen Benefits bieten? | German | No brand recommended |
| Employer of Record oder eigene Niederlassung für die internationale Einstellung von Mitarbeitern? | German | No brand recommended |
| Employer of Record oder freie Mitarbeiter für Remote-Teams? | German | No brand recommended |
| Welche Alternativen gibt es zur Gründung einer Tochtergesellschaft, um Mitarbeiter im Ausland einzustellen? | German | No brand recommended |
| Welche Alternativen gibt es dazu, internationale Mitarbeiter als Freelancer zu bezahlen? | German | No brand recommended |
| Ich leite ein Softwareunternehmen mit 30 Mitarbeitern und möchte zwei Entwickler im Ausland einstellen. Welchen Anbieter sollte ich nutzen? | German | |
| Ich leite die Personalabteilung eines Unternehmens mit Remote-Mitarbeitern in mehreren Ländern und brauche rechtssichere Arbeitsverträge und eine zuverlässige Lohnabrechnung. | German | |
Each engine's top three
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.