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The most visible online shops in Romania, October 2026

October 2026 · 11 questions asked from Romania in Romanian and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 88 answers read

Leader

eMAG

72%of answers name it

Most cited source

facebook.com

17citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

evoMAG

2/4engines put it in their top three

Top three on Google AI Mode and Google AI Overviews, not on Gemini and ChatGPT

Brands

Rank Brand Rank change Heralded Score Score trend Mentioned Recommended By engine Mentioned by Change
11 Temu US New entry 24 , range 9–35
24
  • : score 24 · #11
 21% 2% None First reading
12 Cărturești RO New entry 23 , range 8–35
23
  • : score 23 · #12
 19% 3% First reading
13 Decathlon FR New entry 21 , range 7–35
21
  • : score 21 · #13
 15% 6% First reading
14 IKEA SE New entry 20 , range 7–34
20
  • : score 20 · #14
 16% 4% None First reading
15 Trendyol TR New entry 16 , range 7–33
16
  • : score 16 · #15
 16% 2% None First reading
16 Answear PL New entry 15 , range 6–33
15
  • : score 15 · #16
 14% 4% None First reading
17 Leroy Merlin FR New entry 13 , range 6–33
13
  • : score 13 · #17
 14% 3% None First reading
18 Zalando DE New entry 9 , range 4–31
9
  • : score 9 · #18
 10% 4% None First reading
19 AliExpress CN New entry 8 , range 4–31
8
  • : score 8 · #19
 11% 2% None First reading
20 Cel.ro RO New entry 7 , range 3–30
7
  • : score 7 · #20
 9% 2% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

This month's moves

First reading. No comparable previous month yet.

Biggest risers

No clear rise.

Biggest fallers

No clear fall.

Drop-outs

No drop-outs.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 cel.ro Brand site 6.8% 3 of 4 3 Not read
12Withheld. Run a full Snapshot to see it.
13 gpec.ro Community 4.5% 2 of 4 6 11
14 reddit.com Community 8.0% 3 of 4 4 Not read
15 cargus.ro Vendor site 5.7% 4 of 4 3 0
16 dedeman.ro Brand site 5.7% 2 of 4 3 0
17 revistabiz.ro Media 6.8% 1 of 4 2 Not read
18Withheld. Run a full Snapshot to see it.
19Withheld. Run a full Snapshot to see it.
20Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
which online shops do experts recommend in Romania English Altex, eMAG, Fashion Days and PC Garage, tied

Each engine's top three

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured