The most visible business intelligence tools in France, October 2026

October 2026 · 15 questions asked from France in French and English · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 60 answers read

Leader

Power BI

60Heralded Score, range 47–73

Most cited source

youtube.com

14citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Sage

1/4engines put it in their top three

Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
1 Power BI US New entry 60 , range 47–73 60#1
60
  • : score 60 · #1
64% 30% First reading
2 Google Looker Studio US New entry 43 , range 37–50 43#2
43
  • : score 43 · #2
37% 22% First reading
3 Tableau US New entry 39 , range 32–48 39#3
39
  • : score 39 · #3
39% 9% First reading
4 Zoho Analytics IN New entry 31 , range 9–40 31#4
31
  • : score 31 · #4
18% 10% First reading
5 Metabase US New entry 31 , range 9–40 31#5
31
  • : score 31 · #5
14% 13% First reading
6 Looker US New entry 31 , range 9–39 31#6
31
  • : score 31 · #6
21% 6% First reading
7 Microsoft Power BI Premium US New entry 29 , range 8–38 29#7
29
  • : score 29 · #7
18% 7% None First reading
8 Sage GB New entry 16 , range 5–35 16#8
16
  • : score 16 · #8
14% 5% First reading
9 MyReport FR New entry 7 , range 2–32 7#9
7
  • : score 7 · #9
8% 2% First reading
10 ThoughtSpot US New entry 6 , range 2–31 6#10
6
  • : score 6 · #10
5% 5% First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 basedash.com Vendor site 3.3% 1 of 4 2 Not read
12 cnil.fr Regulator 1.7% 1 of 4 2 Not read
13 ebp.com Vendor site 3.3% 1 of 4 2 Not read
14 facebook.com Social 3.3% 1 of 4 2 Not read
15 getapp.fr Review site 3.3% 1 of 4 1 1
16 hubspot.com Vendor site 3.3% 1 of 4 2 Not read
17 koban.cloud Vendor site 3.3% 2 of 4 2 Not read
18 make.com Vendor site 1.7% 1 of 4 2 Not read
19 pipedrive.com Vendor site 3.3% 1 of 4 2 Not read
20 salesforce.com Vendor site 1.7% 1 of 4 2 Not read

Questions asked

QuestionLanguageMost recommended
best business intelligence tools for small businesses English Google Looker Studio
business intelligence tools for finance teams English Looker, Metabase, Microsoft Power BI Premium, Power BI, Sigma Computing, Tableau and ThoughtSpot, tied
how can a finance team spot spending trends across departments English No brand recommended
how can a sales team see which regions are missing targets English No brand recommended
spreadsheets vs dashboards for small business owners English Google Looker Studio, Looker, Google Looker Studio, Microsoft Power BI Premium and Power BI, tied

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured